Group Sales Manager

Stonebridge; Aurora (CO); On-site; USD 60,000 - 70,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) matching

PTO

Wellness support

Job summary

Stonebridge is seeking a Group Sales Manager in Aurora, CO to drive group revenue through proactive selling, networking, and account management. You will work with internal teams to fulfill event needs and craft strategies to hit targets while ensuring client satisfaction.

The role requires 4+ years in group sales or a related field, strong negotiation and communication skills, and CRM experience (SalesPro).

Qualifications

• 4+ years of progressively responsible management experience in group sales OR a 4‑year degree in Hotel/Restaurant Management, Hospitality, Business Administration or related field with 5 years sales experience.
• Strong communication and negotiation skills with experience in managing client relationships.
• Proficiency in creating and executing marketing campaigns, including digital and direct mail promotions.
• Experience with SalesPro or similar CRM systems is preferred.
• Ability to analyze market trends and competitor activity to develop sales strategies.
• Excellent organizational and multitasking skills, with the ability to manage multiple accounts and priorities.
• Ability to work independently and as part of a team, while taking initiative in a fast-paced environment.

Responsibilities

• Prospect for new group business through solicitation, networking, and cold-calling.
• Increase hotel visibility by conducting outside sales calls, blitzes, and attending trade shows and events.
• Design and execute marketing promotions and campaigns, including direct mail, social media, and ads.
• Meet or exceed established monthly, quarterly, and annual sales goals and profit margins.
• Maintain an active list of accounts to ensure continuous relationship development and repeat business.
• Develop and implement focused action plans to drive group sales and communicate with internal partners about upcoming needs.
• Maintain client satisfaction and loyalty through consistent relationship management and excellent service.
• Stay updated on industry trends and competitor activity to inform sales strategies.

Skills

Communication

Negotiation

Marketing campaigns

CRM (SalesPro)

Market analysis

Organizational skills

Teamwork

Independence

Education

Bachelor's degree in Hospitality or Business

Tools

SalesPro CRM

Job description

City, State: Aurora, Colorado

Title: Group Sales Manager

Location: Aurora, CO

FLSA: Exempt

Status: Full-time

Reports to: Director of Sales

Pay Range: $60,000.00 - $70,000.00 yearly salary plus bonus

Job Summary: The Group Sales Manager is responsible for generating group sales revenue through proactive sales activities, including solicitation, networking, and relationship development. This role manages group bookings, coordinates with internal departments to ensure successful events, and develops sales strategies to meet or exceed revenue goals while maintaining client satisfaction.

Essential Functions and Duties

• Prospect for new group business through solicitation, networking, and cold-calling.
• Increase hotel visibility by conducting outside sales calls, blitzes, and attending trade shows and market-related events.
• Design and execute marketing promotions and campaigns, including direct mail, social media, and ads.
• Meet or exceed established monthly, quarterly, and annual sales goals and profit margins.
• Maintain an active list of accounts to ensure continuous relationship development and repeat business.
• Develop and implement focused, aggressive action plans to drive group sales.
• Communicate with internal business partners regarding upcoming group needs, VIP clients, and meeting functions.
• Maintain client satisfaction and loyalty through consistent relationship management and excellent service.
• Stay updated on industry trends and competitor activity to inform sales strategies.
• Ensure high standards of personal appearance and grooming, adhering to company dress code.
• Attend sales meetings and collaborate with team members to achieve departmental goals.

Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential duties.

Required Experience, Education, and Skills

• Minimum of 4 years of progressively responsible management experience in Group Sales.
• OR a 4-year degree in Hotel and Restaurant Management, Hospitality, Business Administration, or a related field with 5 years of sales experience.
• Strong communication and negotiation skills, with experience in managing client relationships.
• Proficiency in creating and executing marketing campaigns, including digital and direct mail promotions.
• Experience with SalesPro or similar CRM systems is preferred.
• Ability to analyze market trends and competitor activity to develop sales strategies.
• Excellent organizational and multitasking skills, with the ability to manage multiple accounts and priorities.
• Ability to work independently and as part of a team, while taking initiative in a fast-paced environment.

Work Environment

• Primarily indoor office work with occasional travel for sales calls, events, and client meetings.
• Regular use of computers and communication tools to manage accounts and coordinate with clients and internal teams.
• Must be available to work a flexible schedule, including evenings, weekends, and holidays, based on business and client needs.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the team member for this job. Duties, responsibilities, and activities may change at any time with or without notice

Equal Employment Opportunity: Stonebridge is committed to equal employment opportunities. We do not discriminate based on race, color, religion, sex, pregnancy, national origin, ancestry, age, marital status, sexual orientation, veteran status, physical or mental disability, or medical condition. All aspects of employment, including recruitment, hiring, advancement, compensation, benefits, training, promotion, transfer, discipline, layoff, recall, and termination, will be conducted without discrimination. Reasonable accommodations will be made for disabled team members.

Resumes and applications for employment will be evaluated based on qualifications and the ability to meet the position's requirements.

All Stonebridge openings are projected to close within 30 days of the original posting date. This position will no longer be available 30 days from: 2026-09-15

Stonebridge offers comprehensive benefits including medical, dental, vision, PTO, 401(k) matching, wellness support, life and disability coverage, savings accounts, tuition aid, and travel and lodging perks.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.