Group Marketing Manager

Gateway Recruiting; Austin (TX); On-site; USD 140,000 - 210,000; Full time

Job summary

Gateway Recruiting is seeking a senior market leader to set the division's strategic direction and oversee full life-cycle activities in healthcare devices for the US pacemaker market.

You will coordinate launches with regional and global teams, lead cross-functional staff, and ensure quality system effectiveness while traveling up to 20% to meet goals.

Qualifications

• Bachelor's degree or equivalent experience required.
• Advanced degree (MBA or similar) preferred.
• 8+ years in sales/marketing in healthcare devices/diagnostics.
• Knowledge of regulations affecting medical devices/diagnostics.
• Ability to develop, rationalize and present strategy.
• Strong managerial skills related to time, budget and people.

Responsibilities

• Set division strategy and implement full lifecycle activities.
• Develop marketing plan and demand for division products.
• Interface with customers and partners for pacemakers in US markets.
• Coordinate launches between regional teams and global units.
• Lead cross-functional teams and staff development.
• Deliver on goals on time and within budget; manage quality systems.

Skills

Strategic leadership

Sales & marketing

Healthcare industry knowledge

Regulatory knowledge

Cross-functional collaboration

Data-driven decision making

Education

Bachelor's degree or equivalent experience

MBA / Advanced degree desired

Job description

The Opportunity

This role is responsible for setting the Division strategic direction and tactical implementation of full life-cycle activities.

Job Responsibilities:

• Responsible for creating demand for the Division's products by developing, and through the execution of, the Marketing Plan.
• Business expansion, competition and positioning, scientific and promotional tool creation, internal communication, external communication and product definition.
• Serve as the subject matter expert (SME) and primary interface for internal and external customers and partners for pacemakers dedicated to US markets.
• Serve as primary point of coordination between regional commercial teams and global business units in planning for launches and market development activities.
• Lead and / or participate in cross-functional team to support organizational goals.
• Develop and lead staff.
• Responsible for all people-management activities.
• Staff development, mentoring, performance management, engagement and recognition, administrative duties.
• Deliver on assigned goals on time and within budget.
• Responsible for implementing and maintaining the effectiveness of the Quality System.
• This position is accountable for the following:
  • Implementation of strategy, scope, process and programs related to creating demand for the Division's products within assigned market segment.
  • Providing significant and positive impact to short-term, mid-range and long-term organizational goals.
  • Demonstrating continual improvement in product/system development and commercial-related matters.
  • Creating a work environment that supports cross-functional team effectiveness.
  • Management and development of reporting staff.
  • Mentor others as appropriate.
  • Demonstrated appropriate level of leadership experience to lead and influence.
• Travel up to 20% of the time domestically and / or internationally by any means necessary to support organizational goals.

Education And Experience:

• Bachelor's degree or equivalent experience required; advanced degree (such as a Master's degree or MBA) is desired.
• Minimum 8 years of experience with or exposure to sales and/or marketing in the following areas :
• Healthcare, medical devices, or medical diagnostics to develop the competence required to meet the skills and responsibilities of the position.
• Candidate / incumbent should possess the following:
  • Understanding of the technology and capabilities of the Division's products.
  • Understanding of market and customer dynamics; - understanding of sales processes.
  • Knowledge of regulations and standards affecting medical devices/diagnostics.
  • Ability to develop, rationalize and present strategy.
  • Strong managerial skills related to time, budget and people.
  • Ability to work independently and in groups.
  • Ability to work cross-functionally.
  • Ability to apply analytical thinking, problem-solving skills and critical-thinking skills.
  • Ability to make decisions where there are competing demands.
  • Ability to clearly, concisely and accurately convey communications, whether verbal, written or in presentations.
  • Ability and aptitude to use various types of databases and other computer software.
  • Ability to form and develop interpersonal, professional relationships; display socially and professionally appropriate behavior.
• Requires high levels of competence, confidence and credibility.
• Strategic and tactical decisions will be made based upon data the individual provides and/or presents in a management or informal setting.