Graphic Designer - Brand Design

Guggenheim; New York, Northern (NY, KY); Hybrid; USD 62,000 - 76,000; Full time

Job summary

The Solomon R. Guggenheim Museum seeks an emerging Graphic Designer to join its Brand Design team.

This role extends beyond traditional graphic design to help shape the museum's visitor experience across exhibitions, marketing, environmental graphics, digital products, and institutional initiatives. Working within an interdisciplinary team, the Graphic Designer creates visual communications that connect audiences with the Guggenheim through thoughtful, engaging, and accessible design.

Qualifications

• Bachelor's degree in Graphic Design or related field.
• Strong portfolio demonstrating typography, branding, editorial, and digital design.
• Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop, After Effects), Figma, and Microsoft 365.
• Strong organizational, communication, and project management skills.
• Experience in museums and cultural institutions.
• Knowledge of environmental graphic design, accessibility standards, motion graphics, and basic front-end workflows (HTML/CSS).

Responsibilities

• Design brand communications across print, digital, environmental, and social media.
• Support exhibition graphics, wayfinding, title walls, donor recognition, and other environmental graphics.
• Contribute to visitor experiences, public activations, partnerships, and experiential design projects.
• Design digital assets, wireframes, and UI layouts using Figma, applying user-centered and accessible design principles.
• Prepare production-ready files for print, fabrication, motion, and digital publishing.
• Collaborate with colleagues across Curatorial, Editorial, Marketing, Communications, Visitor Experience, Retail, Exhibition Design, and external creative partners.

Skills

Typography

Branding

Editorial design

Digital design

Portfolio

Communication

Education

Bachelor's degree in Graphic Design or related field

Tools

Adobe Creative Suite

Figma

Microsoft 365

Job description

We are Guggenheim, a global constellation of museums unlike any other in the world. Four museums on three continents, united by the power of groundbreaking art to connect us to ourselves and to each other. Since our founding in 1937, the Guggenheim has introduced, celebrated and brought to the public the newest voices and visions in modern and contemporary art. When Solomon R. Guggenheim and Hilla Rebay set out to share the joy they first experienced in discovering experimental art, they initiated the creative risk-taking that is today synonymous with “Guggenheim” throughout the world. Across the globe, each Guggenheim stands not just as a backdrop for visionary art but as masterpieces in and of themselves to experience.

SUMMARY OF POSITION:

The Solomon R. Guggenheim Museum seeks an emerging designer to join its Brand Design team. This role extends beyond traditional graphic design to help shape the museum's visitor experience across exhibitions, marketing, environmental graphics, digital products, and institutional initiatives. Working within an interdisciplinary team, the Graphic Designer creates visual communications that connect audiences with the Guggenheim through thoughtful, engaging, and accessible design. The ideal candidate is passionate about typography, storytelling, architecture, technology, and contemporary culture, and eager to grow within one of the world's leading museums.

SKILL AND EXPERIENCE REQUIREMENTS:

• Bachelor's degree in Graphic Design or related field.
• 1+ year of professional design experience (including internships or equivalent freelance work).
• Strong portfolio demonstrating typography, branding, editorial, and digital design.
• Excellent attention to typography, layout, and production detail.
• Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop, After Effects), Figma, and Microsoft 365.
• Strong organizational, communication, and project management skills.
• Experience in museums and cultural institutions.
• Knowledge of environmental graphic design, accessibility standards, motion graphics, and basic front-end workflows (HTML/CSS).
• Successful designer will think beyond individual deliverables to create cohesive brand experiences across physical and digital touchpoints.
• Must be a collaborative, detail-oriented, curious, and committed to exceptional craft, bringing creativity and thoughtful problem-solving to projects of every scale.

KEY RESPONSIBILITIES:

Duties may include, but are not limited to, the following:

• Design brand communications across print, digital, environmental, and social media.
• Support exhibition graphics, wayfinding, title walls, donor recognition, and other environmental graphics.
• Contribute to visitor experiences, public activations, partnerships, and experiential design projects.
• Design digital assets, wireframes, and UI layouts using Figma, applying user-centered and accessible design principles.
• Prepare production-ready files for print, fabrication, motion, and digital publishing.
• Collaborate with colleagues across Curatorial, Editorial, Marketing, Communications, Visitor Experience, Retail, Exhibition Design, and external creative partners.

WORK DEMANDS and ENVIRONMENT

• Ability to travel within the metropolitan area as required to perform the above duties at any of the Guggenheim’s owned or leased properties upon request.
• Occasionally work may be conducted outdoors, exposure to varied weather conditions.
• Ability to work nights, weekends, holidays on occasion.
• Ability to lift at least 25 lbs.

EDUCATION

• Bachelor's degree in Graphic Design or related field.

REPORTS TO:

Director of Design

WORK SCHEDULE

Hybrid eligible, and hours vary based on position

POSITION TYPE

Full-time, Exempt, This position is covered by a Collective Bargaining Agreement with Local 2110 UAW.

SALARY RANGE

$68958.50 Annually

The Guggenheim is dedicating itself to creating paths that lead to a more inclusive and diverse institution. We encourage inquiries from applicants who will reflect the plurality of our culture and our global audience. The Guggenheim does not discriminate on the basis of age, race, creed, color, religion, marital status, gender identity and/or expression, sexual orientation, veteran status, national origin or disability status.