Graphic Designer

Cotton Incorporated; Cary (NC); On-site; USD 65,000 - 95,000; Full time

Job summary

Cotton Incorporated is seeking a versatile Graphic Designer to create assets across print and digital, supporting our Marketing division. You will design campaigns, packaging, emails, and trade materials, while maintaining strict brand guidelines and collaborating with freelancers and agencies.

You will develop e-commerce imagery, motion content, and data visuals, shaping a premium visual identity across platforms. Travel up to 5% may be required.

Qualifications

• Bachelor's degree in Graphic Design, Visual Arts, or related field.
• 3–5+ years of experience in graphic design, preferably in textiles, fashion, or lifestyle brands.
• Strong portfolio demonstrating brand-forward, elevated design across both digital and print.
• Ability to manage multiple projects in a fast-paced, collaborative environment.
• Proficiency in Adobe Creative Suite and Figma; video editing tools a plus.
• Experience with Digital Asset Management (DAM) systems and workflow platforms such as Asana and Monday.com.
• Strong typography, layout, and visual storytelling skills.

Responsibilities

• Design and produce creative assets across digital, print, including campaigns, email, web, social, corporate and trade materials.
• Create and optimize e-commerce imagery and video for platforms like LinkedIn, Instagram and TikTok.
• Develop high-performing assets for digital marketing, including motion and performance-driven content.
• Translate design direction into cohesive visual systems that reinforce Cotton Incorporated's brand identity.
• Develop assets for trade shows, events, signage, displays, and collateral.
• Present design rationale and iterate based on feedback while maintaining a strong creative perspective.
• Contribute concepts for campaigns, product launches, and brand assets.
• Design executive-level presentations, reports, infographics, and data visualizations.
• Track, organize, and manage digital assets via the company DAM.

Skills

Adobe Creative Suite

Figma

Video editing tools

HTML/CSS

DAM systems

Asana

Monday.com

Social media content creation

Typography

Brand storytelling

Education

Bachelor's degree in Graphic Design/Visual Arts

Tools

Microsoft Office

Job description

Summary:

This position is responsible for the creation of compelling work across print and digital that supports the overall objectives of the Marketing division of Cotton Incorporated. Primary duties include but are not limited to design and production of creative assets across digital, print, including campaigns, packaging, email, web, social media, presentations and trade-related materials while adhering to and maintaining brand guidelines. The position will work with freelance providers and external agencies as needed.

Core Functions:

• Design and produce creative assets across digital, print, including campaigns, email, web, social, corporate and trade materials.


• Create and optimize e-commerce imagery and video, including photography, short-form video, and social-first content for platforms like LinkedIn, Instagram and TikTok.


• Develop high-performing assets for digital marketing, including motion and performance-driven content.


• Translate design direction into cohesive visual systems that reinforce Cotton Incorporated's positioning and distinct visual identity.


• Develop creative assets for trade shows, events, showrooms, and experiential marketing, including signage, displays, booth graphics, and supporting collateral.


• Present thoughtful design rationale and iterate based on feedback while maintaining a strong creative perspective.


• Contribute creative concepts for campaigns, product launches, and brand assets, informed by trends.


• Design executive-level presentations, reports infographics, and data visualizations that communicate complex information clearly and effectively.


• Track, organize, and manage digital assets via company DAM for accessibility and scalability.


• Maintain and evolve brand guidelines, ensuring consistency, quality, and a cohesive aesthetic across all touchpoints.


• Prepare production-ready files and collaborate with printers, fabricators, and external vendors to ensure quality execution across print and physical environments.


• Utilize AI tools to enhance design workflows, from image generation and retouching to content iteration.


• Manage multiple projects simultaneously, prioritizing timelines while delivering high-quality work on schedule.


• Stay attuned to textile, fashion, home, and cultural trends, bringing fresh ideas into the work.

Job Requirements:

• Bachelor's degree in Graphic Design, Visual Arts, or related field.


• Minimum 3-5+ years of experience in graphic design, preferably within textiles, fashion, or lifestyle brands.


• Strong portfolio demonstrating brand-forward, elevated design across both digital and print.


• Ability to manage multiple projects in a fast-paced, collaborative environment.


• Proficiency in Adobe Creative Suite and Figma; video editing tools a plus.


• Proficiency in Microsoft Office™ Suite (Word, Excel, PowerPoint and Outlook)


• Experience with Digital Asset Management (DAM) systems and workflow platforms such as Asana and Monday.com


• Deep understanding of typography, composition, color, and visual storytelling within a premium context.


• Strong communication skills with the ability to articulate creative ideas clearly.


• Experience with social media content creation and optimization.


• Familiarity with AI design tools and emerging technologies.


• Strong typography, layout, and visual storytelling skills.


• Knowledge of HTML/CSS is a plus.


• This position may require domestic and international travel up to 5% of the time

Working Conditions / Physical Demands:

• General office environment with quiet to moderate noise level


• Varied working conditions off-site due to travel


• Business casual dress clothes required


• Regularly required to sit and use hands to type and grasp, with frequent standing, walking, and bending/twisting at the neck/waist


• Occasionally required to push, pull, and reach above/below shoulder level


• Frequently required to lift and/or carry up to 50 pounds


• Frequently required to have face-to-face and telephone interaction with internal staff and external contacts


• Specific vision requirements include close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus

Cotton Incorporated is an Equal Opportunity Employer. This Employer participates in E-Verify.