Google Ads Team Lead

Hostinger; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

Hostinger is seeking a Team Lead for its PPC group to scale paid acquisition across global markets. You will lead a high-performing team, shape strategy across Google Ads, YouTube, and Microsoft Ads, and tie performance to measurable growth.

Join a global company embracing AI, experimentation, and data-driven decision making. You’ll mentor teammates, drive opportunities, and collaborate with product marketing, country managers, and analytics to raise the bar.

Qualifications

• 5+ years in performance or growth marketing.
• At least 2 years leading people or a performance marketing function.
• Strong analytical thinking and data-driven decision making.

Responsibilities

• Lead, mentor, and develop the PPC team with clear priorities.
• Shape PPC strategy across Google Ads, YouTube, Microsoft Ads.
• Identify growth opportunities via campaign performance and market insights.
• Turn data into clear actions for the team.
• Collaborate with Product Marketing, Country Managers, and analytics teams.
• Improve testing, learning, and scaling across markets.
• Explore AI and automation tools to boost workflows.

Skills

PPC marketing

Google Ads

YouTube Ads

Microsoft Ads

Data analysis

Team leadership

AI tools

English proficiency

Job description

JOIN THE TEAM BUILDING AN AI-FIRST COMPANY

Hostinger serves more than 5.5 million clients across 150 countries, but we're still excited about what we're creating next.

AI is changing how we build products, support customers, work together, and solve problems. It helps us move faster, spend less time on repetitive work, and focus on bigger ideas.

If you want your work to influence both what we build and how we build it, we'd like to meet you.

Our culture: Guided by 10 company principles https://www.hostinger.com/principles.

YOUR ROLE AT HOSTINGER

Join Hostinger's PPC team and help scale paid acquisition into a sustainable growth engine across our global markets. As a PPC Team Lead, you'll lead and develop a high-performing team while shaping how we approach paid advertising across Google Ads, Microsoft Ads, YouTube, and other PPC channels.

You'll combine people leadership with strategic ownership, setting direction, raising the bar for execution, and helping the team turn data, experimentation, and new technologies into measurable business growth.

Curious to learn more? Meet your future Team Lead: Hüseyin Ograk, Head of PPC team https://www.linkedin.com/in/huseyinograk/

YOUR DAY-TO-DAY

• Lead, mentor, and develop the PPC team, creating clarity around priorities, ownership, and performance while helping team members grow.
• Shape and evolve our PPC strategy across Google Ads, YouTube, Microsoft Ads, and other relevant channels, identifying where we can scale efficiently.
• Proactively identify growth opportunities through campaign performance, market insights, experimentation, and emerging advertising capabilities.
• Turn complex performance data into decisions, challenging assumptions and translating insights into clear actions for the team.
• Partner with Product Marketing Managers, Country Managers, Performance Creatives Team and other Marketing teams to align paid acquisition priorities with product and market growth goals.
• Raise the bar for PPC execution by improving how we test, learn, share insights, and scale successful approaches across markets.
• Explore and implement AI and automation tools such as ChatGPT, Gemini, Grok, Claude and n8n to improve workflows, decision-making, and team efficiency.

WHAT WILL HELP YOU SUCCEED

• 5+ years of experience in performance or growth marketing, including at least 2 years leading people or a performance marketing function.
• Deep hands-on understanding of PPC, particularly Google Ads, as well as YouTube Ads, Microsoft Ads, and how different paid channels contribute to a broader growth strategy.
• Strong analytical thinking and the ability to translate complex performance data into clear priorities and business decisions.
• Proven ability to lead and develop people, set high standards, and create accountability without relying on constant direction.
• A growth and experimentation mindset - you're comfortable challenging existing approaches, testing new ideas, and learning quickly from results.
• Skilled in using AI and automation tools to optimize marketing performance and productivity.
• Excellent communication and stakeholder management skills; you can simplify complex ideas and collaborate effectively across teams.
• Excellent written and spoken English skills.

MEET YOUR TEAM

The PPC team drives Hostinger's growth by connecting millions of potential customers with our products through paid acquisition across global markets. The team combines deep channel expertise, experimentation, and data to understand where we can grow, test new opportunities, and scale what works.

You'll join a team that operates with a high level of ownership and works closely with Product Marketing, Country Marketing, Analytics, and other Marketing functions. Insights don't stay within PPC — the team shares learnings across markets and functions, helping shape broader decisions around audiences, messaging, products, and growth opportunities.

As the Team Lead, you'll help create an environment where PPC specialists can challenge assumptions, experiment confidently, learn from each other, and continuously raise the bar for performance.

BENEFITS YOU'LL LOVE

360° Growth: You'll never stop learning here. Get access to Reforge https://www.reforge.com/ and CoachHub, go to global conferences, and borrow from our physical and digital libraries. Depending on your location, you can mentor or be mentored through TesoXchange https://tesoxchange.com/. People give each other open feedback https://www.hostinger.com/blog/reaching-your-peak/, share what they know https://www.hostinger.com/blog/learning-culture/, and take on new projects as their skills grow.

Freedom & responsibility: Work where you do your best work: our offices in Vilnius, Kaunas, Jakarta, or Luxembourg, your home, or anywhere in the world. You plan your own day and own your results, and good ideas go live fast.

Wellness simplified: Your wellbeing comes …