Golf Group Sales Lead - Resort Events & Partnerships

PGA National Resort & Spa; Florida; On-site; USD 70,000 - 95,000; Full time

Job summary

PGA National Resort & Spa in Palm Beach Gardens, FL seeks a Golf Sales Manager to drive golf group business, coordinate weddings, and promote resort offerings. You will lead sales efforts, coordinate with operations, and deliver outstanding guest experiences through proactive planning and execution.

The role focuses on Buddy Golf Groups, wedding golf programs, and cross-selling resort products to maximize revenue and repeat business.

Qualifications

• Two years prior hotel sales experience required.
• Bachelor's Degree required.
• Golf knowledge and business etiquette a must.

Responsibilities

• Serve as primary sales contact for Buddy Golf Groups 12–24 players and wedding golf groups.
• Develop customized proposals and presentations to convert qualified leads.
• Coordinate with resort departments to maximize guest engagement and revenue across accommodations, golf, dining, spa, and experiences.
• Negotiate pricing and terms within Resort guidelines.
• Manage contracts, room blocks, tee times, and golf-related logistics.
• Represent the Resort at industry events, trade shows, and sales missions.

Skills

Group sales

Negotiation

Proposal/presentation

Event planning

Education

Bachelor's Degree

Job description

PGA National Resort & Spa in Palm Beach Gardens, FL seeks a Golf Sales Manager to drive golf group business, coordinate weddings, and promote resort offerings. You will lead sales efforts, coordinate with operations, and deliver outstanding guest experiences through proactive planning and execution.

The role focuses on Buddy Golf Groups, wedding golf programs, and cross-selling resort products to maximize revenue and repeat business.