Go to Market Transformation Lead

LinkedIn; Sunnyvale (CA); On-site; USD 117,000 - 190,000; Full time

Job summary

LinkedIn is seeking a GTM Transformation Lead to reshape LMS workflows, operating models, processes, and technology. The role partners with Sales, Customer Success, Services, Operations, Product, Marketing, Enablement, and Technology to diagnose challenges and design scalable solutions.

Based in multiple U.S. cities with hybrid work, this position drives cross-functional transformation and AI-enabled improvements, measuring impact across regions and segments.

Qualifications

• 7+ years of experience leading complex, cross-functional programs.
• 5+ years of experience in Consulting, Sales, Sales Operations, Customer Success, Enablement, or a related field.

Responsibilities

• Lead complex, multi-quarter and multi-year transformation initiatives spanning sales process, operating model design, technology, governance, and field adoption.
• Partner with Sales Operations, Business Operations, and business leaders to define current-state sales processes, customer engagement models, workflows, and operating rhythms across the seller experience.

Skills

Business Transformation

Process & Workflow Design

AI & Workflow Optimization

Job description

LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

This role will be based in New York, Omaha, San Francisco, Sunnyvale or Chicago.

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.

LinkedIn Marketing Solutions helps marketers connect with the audiences that matter most through trusted, data-driven advertising solutions that drive measurable business outcomes.

As a GTM Transformation Lead, you will help shape how LinkedIn Marketing Solutions (LMS) works—redesigning seller workflows, operating models, processes, and technology to improve effectiveness and scale.

You will partner across Sales, Customer Success, Services, Operations, Product, Marketing, Enablement, and Technology to diagnose complex business challenges, design future-state solutions, and lead transformation from strategy through adoption. This role sits at the intersection of commercial strategy, operational excellence, technology, and change, translating business priorities into simpler, scalable ways of working for our global go-to-market organization.

Responsibilities:

• Lead complex, multi-quarter and multi-year transformation initiatives spanning sales process, operating model design, technology, governance, and field adoption.
• Partner with Sales Operations, Business Operations, and business leaders to define current-state sales processes, customer engagement models, workflows, and operating rhythms across the seller experience creating a clear understanding of how work gets done today.
• Analyze performance data, user feedback, workflow observations, and business outcomes to identify friction points, root causes, and opportunities to improve seller productivity, customer experience, and business results.
• Partner with cross functional stakeholders to assess opportunities, surface tradeoffs, and lead solution design efforts across people, process, technology, governance, and AI-enabled ways of working. Translate business strategies and transformation recommendations into scalable workflows, business processes, next best actions and seller guidance frameworks that improve seller effectiveness and business outcomes.
• Partner with Sales Operations, Business Operations, and Technology teams to identify and implement systems, tooling, automation, and AI-enabled workflow improvements that increase productivity and improve the seller experience.
• Model AI-first ways of working by actively using AI to increase the speed, quality, and impact of your own work while identifying opportunities to embed AI into seller workflows and business processes.
• Partner with Go-To-Market Enablement, Sales Performance Consulting, and field leaders to develop change management, communication, and adoption strategies that build alignment and sustained behavior change across regions and segments.
• Equip field leaders, enablement teams and other key stakeholders with the tools, processes, workflows, and guidance required to activate and reinforce new ways of working across regions and segments.
• Partner with Sales Operations and Business Operations teams to define success measures, KPIs, and adoption metrics; leverage data and insights to evaluate business impact, identify gaps, and continuously improve solutions.
• Communicate transformation outcomes, business impact, and ROI to executive stakeholders, helping build awareness, alignment, and confidence in strategic investments and new ways of working.
• Up to 20% travel may be required.

Qualifications

Basic Qualifications

• 7+ years of experience leading complex, cross-functional, multi-stakeholder programs.
• 5+ years of experience in Consulting, Sales, Sales Operations, Customer Success, Enablement, or a related field.

Preferred Qualifications

• Business Transformation & Change Leadership: Demonstrated success leading organizational transformation, operating model redesign, process improvement, commercial transformation, or large-scale change initiatives.
• AI-Enabled Transformation: Experience identifying AI and automation use cases, translating business needs into workflow or system requirements, and partnering with Operations and Technology teams to implement responsible, scalable solutions.
• Process & Workflow Design: Experience documenting, mapping, redesigning, and optimizing business processes, seller workflows, customer journeys, or cross-functional ways of working.
• Operational Excellence: Ability to translate business priorities into clear plans, manage complex initiatives across multiple stakeholders, and drive measurable outcomes through disciplined execution.
• Business Analysis & Problem Solving: Ability to diagnose ambiguous business challenges, identify root causes, translate needs into structured requirements and use cases, and develop scalable solutions.
• Systems Thinking: Ability to consider the interconnected roles of people, process, technology, data, and governance when designing solutions.
• Technology & AI-Enabled Transformation: Experience partnering with Operations and Technology teams to improve CRM platforms, workflow automation, AI-enabled processes, or enterprise systems, with demonstrated ability to leverage AI in your own work to improve productivity and outcomes.
• Governance & Operating Model Design: Experience defining roles, decision rights, accountability structures, operating rhythms, governance, and cross-functional handoffs.
• Cross-Functional Influence: Demonstrated ability to build consensus and drive decisions across global, decentralized, or matrixed organizations through strong stakeholder management and influence without authority.
• Experience supporting large customer-facing organizations, complex sales motions, enterprise accounts, or global/matrixed organizations.

Suggested Skills

• Business Transformation
• Process & Workflow Design
• AI & Workflow Optimization

LinkedIn is committed to fair and equitable compensation practices. The pay range for this role is $117,000 - $190,000.

Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits .

Additional Information

Equal Opportunity Statement

We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

• Documents in alternate formats or read aloud to you
• Having interviews in an accessible location
• Being accompanied by a service dog
• Having a sign language interpreter present for the interview

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

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Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

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As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

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