Global VP Marketing

360Learning; United States; Remote; USD 230,000 - 350,000; Full time

Benefits offered by this job

Health insurance

Equity

Remote-first

Parental leave

Professional development

Unlimited PTO

Job summary

360Learning is seeking a Global VP Marketing to own the global strategy and organization, accelerate growth, and elevate brand in a fast-changing market. You will partner with Sales, Product and Customer teams to align GTM across North America and other markets, building a high-performing engine that translates opportunities into revenue.

The role demands 10+ years in B2B SaaS marketing, strong leadership, and a proven track record in branding, demand generation and content.

Qualifications

• 10+ years of experience in B2B SaaS marketing.
• Experience in HR Tech, Future of Work, collaboration, productivity or knowledge/AI platforms would be a plus, but not required
• Master of at least 3 of the following functions: product marketing, demand generation, content marketing, brand
• Outstanding communication skills. We are expecting our VP Marketing to be vocal in the market
• Servant leadership style to lead a team of 20+
• Experience in rebranding / renaming is a plus
• Fluent English (US/UK)
• Enthusiasm for our working environment explained here: https://bit.ly/Convexity_360L

Responsibilities

• Own global Marketing strategy and organization.
• Sharpen our positioning and strengthen brand leadership.
• Partner with Sales, Product and Customer teams to strengthen go-to-market in key markets.
• Lead DnG and content to build a demand engine that drives revenue.
• Drive rebranding/renaming and repositioning initiatives.
• Support outbound to scale pipeline growth to 50% of the funnel.

Skills

B2B SaaS marketing

Demand generation

Product marketing

Brand management

Content marketing

Leadership

Communication

Team leadership

Rebranding

English fluency

Job description

360Learning is entering its next phase of growth.

Today, more than 2,500 organizations worldwide use 360Learning to turn internal expertise into business performance. As AI fundamentally reshapes how companies build skills, share knowledge and develop their people, we are evolving our platform, bringing together Collaborative Learning, AI and enterprise-grade learning infrastructure to redefine what modern L&D can deliver.

We are now looking for a Global VP Marketing to help shape and accelerate this next chapter.

Reporting directly to Benjamin Marchal, our CEO, you will own our global Marketing strategy and organization. Your mandate will go beyond generating demand: you will sharpen our positioning in a rapidly changing market, strengthen our brand and category leadership, and build a high-performing Marketing engine that translates market opportunity into sustainable revenue growth.

You will partner closely with Sales, Product and Customer teams to strengthen our go-to-market strategy across our key markets, with a particular focus on accelerating growth in North America. You will bring together Product Marketing, Brand & Content and Demand Generation around clear priorities and shared business outcomes, from market awareness and positioning to pipeline creation, conversion and revenue impact.

We are looking for an outstanding B2B SaaS marketing leader who combines strategic depth with strong execution and has already led significant Marketing scope in a high-growth environment. This is an opportunity for a proven VP/SVP-level leader ready to step into full global ownership, work directly with the CEO and progressively grow into a broader CMO-level mandate as the company and the role evolve.

The role can be based in the USA, Canada, UK or France.

Within 1 month you will:

• Understand our culture, marketing strategy, positioning, organization, processes and performance management
• Build a diagnostic and identify opportunities for improvement

Within 3 months you will:

• Build a 18 months roadmap for the marketing team
• Validate our messaging framework and content strategy
• Take ownership of analyst relationships
• Start to build a relationship with our top clients

Within 12 months you will:

• Lead strategic projects for the company
• Own the renaming / rebranding decision - Lead the project
• Own the repositioning decision - Lead the project
• Transform our demand generation team from a demand capture to a demand creation machine
• Support revenue in scaling outbound to 50% of our pipe creation

The Skill Set:

• 10+ years of experience in B2B SaaS marketing.
• Experience in HR Tech, Future of Work, collaboration, productivity or knowledge/AI platforms would be a plus, but not required
• Master of at least 3 of the following functions: product marketing, demand generation, content marketing, brand
• Outstanding communication skills. We are expecting our VP Marketing to be vocal in the market
• Servant leadership style to lead a team of 20+
• Experience in rebranding / renaming is a plus
• Fluent English (US/UK)
• Enthusiasm for our working environment explained here: https://bit.ly/Convexity_360L

What We Offer:

• Compensation: Pay structure includes base salary, variable incentive pay, and company equity
• Benefits/Perks: Comprehensive health insurance starting your first day of employment RRSP contribution matching Generous parental leave Professional development opportunities through our own platform
• Balance: We offer unlimited days of annual PTO 5 days for sick leave Holiday time in accordance with the Ontario Holiday Calendar We are a remote-first organization and promote flexible work hours
• Diversity, Equity, and Inclusion: We have 6 active ERGs including Mental Health, Environmental/Sustainability, Women, Parents, LGBTQIA2S+, and Ethnic Diversity. Each group has at least one executive team member serving as a member of the group, bringing greater awareness to each group’s activities and providing a quick path to impact
• Corporate Social Responsibility: Review our CSR Charter:360learning.com/blog/corporate-social-responsibility-charter
• Culture: A framework that will help you make an impact - envision our way of working and our Convexity Culture: https://bit.ly/Convexity360L find out more about the teams, product and processes https://bit.ly/42H1ggC

Interview Process:

• Phone screen with our Talent Acquisition Director
• Discovery meeting with our Chief Executive Officer, Benjamin
• Case Study Meeting with our CEO and Chief Sales Officer
• Culture Fit Meeting with our Chief People Officer, Sidonie
• Meetings with the marketing team leads
• Ref Checks
• Offer

Who We Are

360Learning enables companies to upskill from within by turning their experts into champions for employee, customer, and partner growth. With our LMS for collaborative learning, Learning & Development teams can accelerate upskilling with the help of internal experts instead of slow top-down training. 360Learning is the easiest way to onboard and upskill employees, train customer-facing teams, and enable customers and partners–all from one place.

360Learning powers the future of work at 1,700 organizations. Founded in 2013, 360Learning has raised $240 million with 400+ team members across North America and EMEA.

Learning Includes Everyone.

In concert with our culture, 360Learning believes learning includes everyone and that means embracing the strengths of diversity, connectedness, and inclusion. Through conscientious efforts, our global footprint celebrates cultures, perspectives, and experiences from all over the world to support our platform that is built for all regardless of race, ethnicity, gender identity or expression, sexual orientation, religion, age, neurodiversity, disability status, citizenship, veteran status or any other aspect which makes an individual unique or protected by laws and regulations in the locations where we operate. Thus, 360Learning is proud to be an equal opportunity workplace, and we commit to continue this throughout our processes for recruitment, compensation, benefits, performance, promotion, and all other conditions and terms of employment. We want to learn from and with you!