Global Product Marketing Manager - Endoluminal

Intuitive; Sunnyvale (CA); Remote; USD 163,000 - 234,000; Full time

Job summary

Intuitive seeks a Global Endoluminal Product Marketing Manager to drive marketing and commercialization across the Ion portfolio, including software, AI, imaging, and future platform innovations. You will translate customer needs, clinical evidence, and competitive insights into differentiated positioning and compelling value propositions.

Partnering with Product Management, Commercial, Regional Marketing, and Leadership, you will shape market strategies, drive adoption, and enable sales through

Qualifications

• 6+ years in product/marketing or related go-to-market roles.
• Proven ability to develop and execute commercialization strategies that drive customer adoption and business growth.
• Strong expertise in positioning, messaging, value proposition development, and customer engagement.

Responsibilities

• Lead global product marketing strategy for Ion software, AI, imaging, and future innovations.
• Synthesize customer feedback, market research, competitive intelligence, and healthcare trends to identify opportunities and inform priorities.
• Develop and execute global GTM strategies, launch plans, and adoption programs for new software and imaging capabilities.
• Translate clinical and technical capabilities into compelling narratives and commercial tools.
• Collaborate with Sales, Regional Marketing, and Leadership to deliver enablement resources and market growth strategies.
• Monitor market trends, launch performance, and adoption metrics to optimize effectiveness.

Skills

Market strategy

Cross-functional leadership

Positioning & messaging

Customer insights

Storytelling & presentation

Healthcare market understanding

Analytical thinking

Go-to-market execution

Education

Bachelor's degree

MBA or advanced degree preferred

Job description

Global Product Marketing Manager - Endoluminal

• Full-time
• Shift: Day
• Max. Salary Region 2: 198900 USD
• Max. Salary Region 1: 234000 USD
• Ways of Working: Remote - This job will be remote and/or the job is designed to be performed outside of the office. Employees will come onsite when requested by the leader.
• Employee Type: Employee
• Min. Salary Region 1: 162600 USD
• Global Job Level (HCM): Professional 4 (11)
• Min. Salary Region 2: 138200 USD

It started with a simple idea: what if surgery could be less invasive and recovery less painful? Nearly 30 years later, that question still fuels everything we do at Intuitive. As a global leader in robotic-assisted surgery and minimally invasive care, our technologies—like the da Vinci surgical system and Ion—have transformed how care is delivered for millions of patients worldwide.

We’re a team of engineers, clinicians, and innovators united by one purpose: to make surgery smarter, safer, and more human. Every day, our work helps care teams perform with greater precision and patients recover faster, improving outcomes around the world.

The problems we solve demand creativity, rigor, and collaboration. The work is challenging, but deeply meaningful—because every improvement we make has the potential to change a life.

If you’re ready to contribute to something bigger than yourself and help transform the future of healthcare, you’ll find your purpose here.

The Global Endoluminal Product Marketing Manager will lead global product
marketing and commercialization initiatives across the Ion innovation portfolio,
including software, advanced imaging, enabling capabilities, and future platform
innovations. This role serves as the voice of the customer and market, translating
customer needs, clinical evidence, competitive insights, and technology
innovations into differentiated positioning, compelling value propositions, and
successful global commercialization strategies.
Partnering closely with Product Management, Commercial, Regional Marketing,
Clinical Development, Sales Operations, and Executive Leadership, this
individual will shape market strategies, drive launch excellence, accelerate
adoption, and help expand awareness and utilization of innovative technologies
across the lung cancer care continuum.

Essential Job Duties

• Drive global product marketing strategy: Develop market segmentation,
  customer insights, positioning, messaging, and commercialization strategies for
  Ion's software, AI, advanced imaging, and future innovations
• Represent the voice of the customer and market: Synthesize customer
  feedback, market research, competitive intelligence, field insights, and healthcare
  trends to identify opportunities, inform business priorities, and support cross-
  functional decision-making
• Lead commercialization and launch excellence: Develop and execute global
  go-to-market strategies, launch plans, and adoption programs for new software
  releases, imaging capabilities, and innovation initiatives
• Develop differentiated value propositions and messaging: Translate complex
  clinical and technical capabilities into compelling customer-focused narratives,
  positioning, messaging frameworks, and commercial tools that resonate across
  customer segments
• Enable commercial success: Partner with Sales, Regional Marketing, and
  Commercial Learning teams to deliver sales enablement resources, competitive
  tools, customer-facing content, and field training that support market growth and customer adoption
• Support market development and adoption: Collaborate with regional and
  cross-functional teams to identify adoption barriers, share best practices, and execute initiatives that drive awareness, utilization, and business growth globally
• Measure impact and optimize performance: Monitor market trends, launch
  performance, adoption metrics, and competitive activity to identify opportunities and improve commercialization effectiveness

Required Skills and Experience

• 6+ years of experience in product marketing, strategic marketing, sales,
  market development, or related go-to-market roles
• Proven ability to develop and execute commercialization strategies that
  drive customer adoption and business growth
• Strong expertise in positioning, messaging, value proposition
  development, and customer engagement
• Experience leading cross-functional product launches and
  commercialization initiatives
• Ability to translate customer insights, market dynamics, and competitive
  intelligence into actionable business strategies
• Exceptional communication, storytelling, presentation, and influencing
  skills
• Strong strategic thinking and analytical capabilities with a customer-centric
  mindset
• Understanding of healthcare market dynamics, customer decision-making,
  and adoption drivers

Required Education and Training

• Bachelor's degree required
• MBA, advanced scientific degree, or equivalent commercial experience
  preferred

Working Conditions

Ability to travel up to 50%. Some international travel will be required

Preferred Skills and Experience

• Experience in medical devices, software, AI, digital health, or other
  innovative healthcare technologies
• Track record of launching and scaling products across global markets
• Ability to influence product and commercial strategy through customer
  insights, market intelligence, and competitive analysis
• Experience working across diverse global teams and geographies
• Thrives in a fast-paced, collaborative, and evolving environment

Due to the nature of our business and the role, please note that Intuitive and/or your customer(s) may require that you show current proof of vaccination against certain diseases including COVID-19. Details can vary by role.

Intuitive is an Equal Opportunity Employer.We provide equal employment opportunities to all qualified applicants and employees, and prohibit discrimination and harassment of any type, without regard to race, sex, pregnancy, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status, genetic information or any other status protected under federal, state, or local applicable laws.

U.S. Export Controls Disclaimer:

In accordance with the U.S. Export Administration Regulations (15 CFR §743.13(b)), some roles at Intuitive Surgical may be subject to U.S. export controls for prospective employeeswho are nationals from countries currently on embargo or sanctions status.

Certain information you provide as part of the application will be used for purposes of determining whether Intuitive Surgical will need to (i) obtain an export license from the U.S. Government on your behalf (note: the government’s licensing process can take 3 to 6+ months) or (ii) implement a Technology Control Plan (“TCP”) (note: typically adds 2 weeks to the hiring process).

For any Intuitive role subject to export controls, final offers are contingent upon obtaining an approved export license and/or an executed TCP prior to the prospective employee’sstart date, which may or may not be flexible, and within a timeframe that does not unreasonably impede the hiring need. If applicable, candidates will be notified and instructed on any requirements for these purposes.

We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws.

This position may be filled at a different job level than listed here depending on
business need and/or on the selected candidate’s experience, knowledge and skills.
Compensation will be based primarily on the job level at which the role is filled and the candidate’s qualifications, consistent with applicable law.

Accommodation & Accessibility Notice:

Intuitive is committed to providing reasonable accommodations to qualified individuals with disabilities. If you require assistance or an accommodation during any part of the application or interview process, please contact People Services at [e-mail].

We provide market-competitive compensation packages, inclusive of base pay, incentives, benefits, and equity. It would not be typical for someone to be hired at the top end of range for the role, as actual pay will be determined based on several factors, including experience, skills, and qualifications. The target base compensation ranges are listed.

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