Global Product Marketing Manager - Ads & AI Strategy

Meta; Augusta (ME); On-site; USD 160,000 - 224,000; Full time

Job summary

Meta is seeking an experienced Product Marketing Manager to join our team. You will shape market requirements, own go-to-market plans, and drive cross-functional initiatives across our ads platforms.

You will lead market assessments, develop messaging for advertisers, and collaborate with Product, Engineering, and Sales to accelerate growth for Meta’s products globally. This role demands strategic thinking and exceptional communication in a fast-paced environment.

Qualifications

• 10+ years in technology or internet technology marketing, product management, or consulting.
• Experience leading cross-functional teams and influencing decisions.
• Analytical, data-driven decision-maker with strong communication skills.
• Ability to prioritize, multitask, and work independently in a fast-changing environment.
• Effective communication with technical, business, and external stakeholders.
• Bachelor's Degree in Business, Marketing or related discipline.

Responsibilities

• Lead market assessment and quantify insights to inform product strategy.
• Understand advertiser needs and product risks to guide prioritization.
• Drive cross-functional projects to integrate new solutions into the platform.
• Own go-to-market strategy, messaging, and documentation with cross-functional teams.
• Coordinate go-to-market activations across sales and partnerships for adoption.
• Partner with brand and integrated marketing on outbound strategies.

Skills

Market assessment

Cross-functional leadership

Analytical thinking

Stakeholder communication

Product marketing

Education

Bachelor's degree in Business/Marketing or related discipline

Tools

AI tools

Job description

Meta is seeking an experienced Product Marketing Manager to join our team. You will shape market requirements, own go-to-market plans, and drive cross-functional initiatives across our ads platforms.

You will lead market assessments, develop messaging for advertisers, and collaborate with Product, Engineering, and Sales to accelerate growth for Meta’s products globally. This role demands strategic thinking and exceptional communication in a fast-paced environment.