Global Product Manager – Optilume Stricture

Laborie; Minneapolis (MN); On-site; USD 120,000 - 170,000; Full time

Benefits offered by this job

Paid time off

Medical, Dental, Vision

Health Savings Account

401k matched by company

Parental Leave and Adoption Services

Wellness programs

Job summary

Laborie seeks a Senior Product Manager to own the Optilume Stricture portfolio in the U.S., defining the global strategy and roadmap, and leading patient and physician awareness campaigns.

You will work with Upstream, R&D, Clinical, Regulatory, and other teams to expand the portfolio, develop marketing materials, and support launch and post-launch activities. This is a full-time role based in the U.S., with travel up to 25%.

Qualifications

• Bachelor’s Degree in Business, Marketing, Public Relations, or Communication.
• Minimum of 8 years of related experience in medical device or pharmaceuticals is required.
• Ability to travel domestically or internationally: up to 25 %.

Responsibilities

• Lead global strategy and market preparation for Optilume Stricture, including international launch planning, positioning, messaging, segmentation, and post-launch performance tracking.
• Collaborate with Upstream Product Management, R&D, Clinical, Regulatory, and other internal teams to support product portfolio expansion, new product development, and alignment on overall marketing strategy.
• Own and execute omni-channel direct-to-patient campaigns, develop digital and social content, and create marketing support materials such as sales aids, economic models, and digital ads.
• Partner with Commercial Excellence and field sales teams to deliver training, develop programs, support surgical cases, and build physician relationships to drive adoption of Optilume Stricture.
• Define and support global society conference strategies, including KOL management, podium and booth presentations, and lead-generation initiatives in collaboration with the Optilume BPH team.

Skills

Market data analysis

Communication skills

Digital marketing

Print marketing

Social marketing

Education

Bachelor's Degree in Business, Marketing, Public Relations, or Communication

Job description

Laborie seeks a Senior Product Manager to own the Optilume Stricture portfolio in the U.S., defining the global strategy and roadmap, and leading patient and physician awareness campaigns.

You will work with Upstream, R&D, Clinical, Regulatory, and other teams to expand the portfolio, develop marketing materials, and support launch and post-launch activities. This is a full-time role based in the U.S., with travel up to 25%.