Global PR & Brand Strategy Leader

Velotic; Boston (MA); On-site; USD 126,000 - 154,000; Full time

Job summary

Velotic, a Boston-based software company, is seeking a senior public relations leader to shape and execute comprehensive external communications. The role focuses on elevating Velotic's brand through strategic narratives, media engagement, and thought leadership across industrial software and AI spaces.

The candidate will manage a global speakers bureau, coordinate speaking opportunities at industry events, and oversee agency partnerships to ensure consistent messaging and measurable outcomes.

Qualifications

• Bachelor's degree in communications or a related field.
• 8–10+ years in public relations or media relations.
• Experience supporting B2B technology, enterprise software, or SaaS organizations.
• Proven success securing media coverage and speaking opportunities.
• Strong writing, storytelling, and relationship-building skills.
• Experience managing agencies and external partners.

Responsibilities

• Develop and execute global PR strategies to increase Velotic's brand visibility.
• Shape corporate and product narratives for Velotic in industrial software and AI sectors.
• Lead external communications content: press releases, product announcements, customer stories, thought leadership.
• Manage relationships with media and coordinate proactive outreach programs.

Skills

Public relations

Media relations

Storytelling

Agency management

Education

Bachelor's degree in Communications/PR/Journalism/Marketing

Job description

Velotic, a Boston-based software company, is seeking a senior public relations leader to shape and execute comprehensive external communications. The role focuses on elevating Velotic's brand through strategic narratives, media engagement, and thought leadership across industrial software and AI spaces.

The candidate will manage a global speakers bureau, coordinate speaking opportunities at industry events, and oversee agency partnerships to ensure consistent messaging and measurable outcomes.