Global Makeup Marketing Manager (Cosmetics)

L'Oreal USA, Inc; New York (NY); Hybrid; USD 98,000 - 140,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401K

Pension Plan

Hybrid Work

VIP access to internal shop

Monthly mobile allowance

Learning & Development programs

Job summary

L'Oréal USA, Inc in New York is seeking a Manager of Global Marketing (Cosmetics) to architect the US category growth plan and drive end-to-end development of US innovations. You will influence the Global Master Plan and partner with US Marketing teams to execute strategic visions.

You will own concept development for the US market, manage budgets with US and DMI Finance teams, and lead packaging design and claims with cross-functional partners.

Qualifications

• Bachelor's degree required.
• 3+ years of marketing experience within Consumer Packaged Goods (CPG) or the Beauty industry.
• Deep knowledge of the Makeup Metier and overall category dynamics.
• Proven track record of managing a product through its life cycle (launch or renovation).
• Ability to manage challenging projects and pivot strategies based on market performance.
• Strong communication with operational/global marketing; international exposure preferred.

Responsibilities

• Lead the development of the US Category Growth Plan and influence the Global Master Plan.
• Oversee end-to-end product development for the US market from concept to shelf.
• Coordinate with R&I and Industry teams to ensure manufacturing excellence.
• Lead the artwork process, including packaging design and adaptation.
• Identify trends and white-space opportunities to future-proof the product pipeline.
• Collaborate on Global and US Integrated Marketing Communications (IMC) development.

Skills

Marketing strategy

Cosmetics industry

Makeup Metier

Product lifecycle

Cross-functional leadership

Communication

Education

Bachelor's degree

Job description

L'Oréal USA, Inc in New York is seeking a Manager of Global Marketing (Cosmetics) to architect the US category growth plan and drive end-to-end development of US innovations. You will influence the Global Master Plan and partner with US Marketing teams to execute strategic visions.

You will own concept development for the US market, manage budgets with US and DMI Finance teams, and lead packaging design and claims with cross-functional partners.