Global Integrated Campaigns Lead – Crypto Payments

Stripe; San Francisco (CA); Hybrid; USD 160,000 - 239,000; Full time

Benefits offered by this job

Equity

Company bonus or sales commissions/bon

401(k)

Medical, dental, and vision benefits

Wellness stipend

Job summary

Stripe is hiring for a senior marketer to lead global campaigns focused on stablecoin and crypto products, including Bridge. You will own the campaign strategy, align with regional teams, and drive multi-channel activations while measuring impact on acquisition and pipeline.

The role requires 8+ years in enterprise B2B marketing, fintech domain expertise, and strong analytics. It offers a hybrid office model with equity and a comprehensive benefits package, including performance incentives.

Qualifications

• 8+ years of enterprise B2B marketing experience that includes some mix of integrated campaigns, content marketing, regional/field marketing, and/or account-based marketing, with demonstrated increase in scope.
• Exceptional knowledge of fintech industry landscape, trends, and technology.
• Proven expertise in partnering with regional marketing and sales teams to build, grow, and develop pipeline.
• Analytical acumen, with the ability to build, interpret, and adjust measurement tools and data.
• Exceptional presentation, writing, and communication skills, especially to executive stakeholders.
• Appetite and ability to work through ambiguity, evaluate and recommend solutions, and drive clarity across complex, global stakeholder groups.
• Ability to build campaigns and programs from the ground, orchestrating many moving parts across disparate functions.

Responsibilities

• Own the overall campaign strategy and plan for Stripe’s stablecoin and crypto products (including Bridge), and drive the global, cross-functional workstream for activation and impact.
• Partner with comms, product marketing, channel teams, regional and field marketing, partner marketing, sales teams, and more to define and implement campaigns.
• Work with regional marketing to ensure local relevance and advise on campaign delivery.
• Use your multi-channel expertise to deliver campaigns via digital, web, email, online events, direct mail, social, events, sales plays, and more, all in partnership with functional and regional teams.
• Partner with product marketing and content/editorial teams to develop compelling, relevant campaign materials and content sets.
• Use and/or recommend leading tools to improve or accelerate the work of the campaigns function.
• Act as an expert for your owned audience/solution to champion market trends, competitive context, and customer insights, ultimately shaping all industry campaign strategies.
• Track, analyze, and report on campaign performance metrics with a focus on lead generation, pipeline, and target account penetration. Share learnings regularly to improve overall campaign efficacy.

Skills

Campaign leadership

Analytics

Cross-functional collaboration

Executive stakeholder communication

Agile methodologies

AI fluency

Job description

Stripe is hiring for a senior marketer to lead global campaigns focused on stablecoin and crypto products, including Bridge. You will own the campaign strategy, align with regional teams, and drive multi-channel activations while measuring impact on acquisition and pipeline.

The role requires 8+ years in enterprise B2B marketing, fintech domain expertise, and strong analytics. It offers a hybrid office model with equity and a comprehensive benefits package, including performance incentives.