Global Head, Paid Media & Growth

Kaseya; Northern (KY); Remote; USD 150,000 - 190,000; Full time

Job summary

Kaseya is seeking a Senior Director of Paid Media to own the strategy, execution, and performance of the company's global paid media investment. This leader will manage a significant multi-channel budget with full accountability for pipeline contribution, efficiency, and return on spend.

Reporting to the VP of Digital Marketing, the role will build the function from the ground up, designing processes, playbooks, and measurement frameworks to scale with the business.

Qualifications

• Extensive digital marketing background with emphasis on paid media management.
• Strong analytical and quantitative skills with attribution and analytics tools.
• Proven ability to build or rebuild a paid media function and processes.
• Executive-level communication and ability to translate data into business storytelling.

Responsibilities

• Own the global paid media strategy and budget across multiple channels.
• Build and scale the paid media function, including processes, playbooks, and measurement.
• Lead hands-on in-platform strategy, optimization, and campaign architecture.
• Set targets for pipeline, CAC, ROAS, and efficiency; manage budget pacing.
• Develop and mentor a team of paid media managers and relationships with agencies.

Job description

Kaseya is seeking a Senior Director of Paid Media to own the strategy, execution, and performance of the company's global paid media investment. This leader will manage a significant multi-channel budget with full accountability for pipeline contribution, efficiency, and return on spend.

Reporting to the VP of Digital Marketing, the role will build the function from the ground up, designing processes, playbooks, and measurement frameworks to scale with the business.