Global Head of Communications & Brand Storytelling

Tailscale; Oregon; Hybrid; USD 190,000 - 237,000; Full time

Benefits offered by this job

Inclusive environment

Remote-first company

Equity and benefits

Professional development budget

Paid time off

Home office stipend

Job summary

Tailscale is seeking a Head of Communications to lead and scale its global communications function. You will shape how Tailscale is understood by the market, elevate visibility in the media, and build a scalable comms engine to support growth.

Reporting to the SVP of Marketing, you will own product and corporate communications, media strategy, internal comms, crisis comms, and executive communications across the leadership team.

Qualifications

• 10+ years of experience in public relations, product communications, or corporate communications, ideally within high‑growth B2B technology companies.
• Proven track record of securing meaningful earned media coverage and building strong relationships with influential journalists.
• Deep product communications expertise, with the ability to translate complex technical products into clear, compelling stories.
• Experience hiring, managing, and developing communications professionals and overseeing agency partners.
• Exceptional writing, storytelling, and editorial judgment across external, executive, and internal communications.
• Experience advising senior executives and navigating high‑stakes or sensitive communications situations.
• Strong strategic judgment and operational discipline, with the ability to prioritize, build scalable processes, and measure impact.
• Curiosity around and openness to leveraging AI to support operations and execution but not replace human taste and judgment.
• A hands‑on, creative, and highly accountable leader who thrives in ambiguity, moves quickly, and is comfortable building from the ground up.

Responsibilities

• Develop and execute Tailscale's global communications strategy, strengthening brand awareness, reputation, and market leadership.
• Lead product and technology communications, translating complex innovations, product launches, and customer stories into compelling narratives that earn meaningful media coverage.
• Build strong relationships with top‑tier business, technology, cybersecurity, and AI journalists, driving proactive media opportunities and increasing Tailscale's share of voice.
• Expand presence across emerging media channels, including influential podcasts, newsletters, creators, and technical communities.
• Own corporate communications for major company milestones, strategic partnerships, funding announcements, and other business developments.
• Build and scale international communications programs, including regional media relations and agency partnerships.
• Develop executive communications and thought leadership programs for the leadership team outside the CEO, including speaking opportunities and media engagements.
• Oversee internal communications, partnering with People and executive leadership on company‑wide messaging, all‑hands, and employee engagement communications.
• Lead crisis communications, establishing response plans and partnering with Legal, Security, Engineering, and leadership to protect customer trust and company reputation.
• Own awards and recognition strategy, identifying and securing high‑value industry and company accolades.
• Hire, manage, and develop a high‑performing communications team while overseeing external agencies and measurement.

Skills

Public relations

Corporate communications

Media relations

Writing

Strategic planning

Leadership

Job description

Tailscale is seeking a Head of Communications to lead and scale its global communications function. You will shape how Tailscale is understood by the market, elevate visibility in the media, and build a scalable comms engine to support growth.

Reporting to the SVP of Marketing, you will own product and corporate communications, media strategy, internal comms, crisis comms, and executive communications across the leadership team.