Global Events Marketing Lead: ROI-Driven Customer Conferences

EPACK Durable Limited; United States; Remote; USD 70,000 - 100,000; Full time

Benefits offered by this job

Medical Insurance with HSA & FSA

Life and Disability Insurance

Vision Insurance

401k with company match

Flex Time Off

11 Paid Holidays & 1 Floating Holiday

Tuition Reimbursement

Employee Referral Program

Job summary

ePS Packaging is seeking a Global Events Marketing Manager to lead the planning, delivery, and continuous improvement of our global customer events program. You will own end-to-end event lifecycle, coordinate with Regional Marketing Managers, manage budgets, vendor relationships, attendee experience, and post-event evaluation.

The role requires proven global B2B events experience, strong negotiation and project management skills, and the ability to measure ROI and business impact using

Qualifications

• Proven experience planning global B2B events and conferences.
• Experience managing external agencies, venues and partners.
• Ability to measure event performance and business impact with data.

Responsibilities

• Lead the planning, coordination and execution of global trade shows and regional events.
• Collaborate with Regional Marketing Managers to ensure global consistency and regional relevance.
• Manage end-to-end event lifecycle: planning, logistics, vendors, communications, attendee experience and post-event analysis.
• Oversee budgets to maximize value and ROI, and maintain strong vendor relationships.
• Develop integrated event plans with the marketing team to boost attendance and pipeline.
• Define objectives and success metrics, review data, and drive continuous improvements.

Skills

Global events management

B2B events

Vendor negotiation

Budget management

Project management

Business English

Data analysis

Tools

Cvent

HubSpot

Eventbrite

ON24

Job description

At ePS Packaging, we’re shaping the future of packaging through technology. As a global leader in industry-specific business and production software, we help packaging companies streamline operations, boost efficiency, and unlock growth.

With over 30 years of experience, a global footprint, and a deep understanding of the packaging industry, we believe one thing above all: our success grows when our customers thrive.

About The Role

The Global Events Marketing Manager is responsible for planning, delivering and continuously improving ePS’s global customer events programme to strengthen customer relationships, support commercial growth and enhance the company’s brand.

The role owns the end-to-end delivery of global customer events, ensuring every event is strategically aligned, commercially focused and executed to the highest standard. Working closely with Regional Marketing Managers and cross-functional teams, the role ensures events consistently deliver an outstanding customer experience while achieving measurable business outcomes.

What You Will Do

• Lead the end-to-end planning and delivery of ePS user and customer conferences.
• Develop the event strategy, objectives, audience, theme, agenda and customer experience.
• Coordinate speakers, sessions, internal subject-matter experts and senior leaders.
• Own registration, attendee communications, accommodation, travel coordination and onsite customer support.
• Manage venues, agencies, production partners, suppliers, entertainment and event technology.
• Create and maintain detailed project plans, timelines, budgets, risk plans and contingency arrangements.
• Work with Marketing, Sales, Customer Success, Product and regional teams to ensure conference content meets customer and business priorities.
• Develop integrated marketing campaigns to drive registration, attendance and engagement.
• Lead the delivery of global trade shows and provide support for selected regional events.
• Manage event budgets, contracts and supplier negotiations to achieve strong commercial value.
• Establish and report on success measures including attendance, engagement, customer feedback, pipeline, retention and return on investment.
• Lead onsite delivery and remain accountable for resolving operational issues during live events.
• Conduct post-event reviews and use feedback and performance data to improve future events.
• Other duties as assigned.

What You Bring

• Proven experience independently leading the end-to-end delivery of a user or customer conference within a B2B software, SaaS or enterprise technology company.
• Strong hands-on experience across conference strategy, agenda development, speaker management, registration, logistics, production, onsite delivery and post-event evaluation.
• Wider experience delivering B2B customer events, global trade shows and regional event programmes.
• Experience managing substantial event budgets, venues, agencies, production partners and suppliers.
• Strong understanding of how events support customer engagement, pipeline generation, retention and revenue.
• Experience working with Sales, Marketing, Customer Success, Product and senior leadership teams.
• Strong project management skills and the ability to manage complex, deadline-driven programmes independently.
• Experience using platforms such as Cvent, HubSpot, Eventbrite, ON24 or similar event and marketing systems.
• Excellent written and verbal Business English.
• Willingness and ability to travel internationally.
• Experience within packaging, manufacturing software or ERP would be beneficial but is not essential.

What We Offer

• Medical Insurance with HSA & FSA options
• Life and Disability Insurance
• Vision Insurance
• 401k with company match
• Flex Time Off
• 11 Paid Holidays & 1 Floating Holiday
• Tuition Reimbursement
• Employee Referral Program

Why Join ePS

At ePS, you’ll be part of a global, collaborative, and forward-thinking team that’s redefining what’s possible in the packaging industry.

We foster an inclusive workplace where diversity drives innovation, and every team member’s voice is valued. You’ll have the opportunity to make a real impact, helping our customers operate smarter and succeed sustainably.

Join us and help build the future of packaging technology.

Equal Opportunity Employer
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