Global Events & Experiences Manager

Tapestry (Coach/Kate Spade); New York (NY); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Coach, part of the Tapestry portfolio and a New York fashion house, seeks a Manager, Global Events to lead worldwide events from concept through on-site execution. You will partner across North America, EMEAI and Asia to deliver elevated experiences that engage VIPs, media and influencers.

Develop global event toolkits, manage briefs, timelines and budgets, and provide post-event reporting. A hands-on, collaborative professional with a passion for luxury and social-first activations will thrive

Qualifications

• Minimum of 5 years of event production, experiential marketing, or brand activation experience.
• Proven ability to manage multiple projects simultaneously with exceptional attention to detail.
• Strong understanding of luxury, fashion, lifestyle, and Gen Z consumer trends.
• Experience producing VIP, media, press, and influencer-focused events.
• Collaborative, solutions-oriented mindset with a hands-on approach to execution.
• Excellent communication, organizational, and project management skills; thrives under pressure.

Responsibilities

• Support the development and execution of a wide range of global events and activations, from concept through production and on-site execution.
• Lead the planning and production of global press, influencer and VIP events across key markets in North America, EMEAI and throughout Asia to create seamless, elevated experiences.
• Concept and execute innovative retail activations across bespoke locations and seasonal pop-ups, creating memorable client-facing experiences that drive engagement and support Gen Z customer acquisition through social-first programming.
• Develop and maintain Global Event Toolkits that empower regional markets to execute events consistently, ensuring alignment with campaign objectives and brand messaging.
• Build and manage key event documents, including creative briefs, production timelines, budgets, invoice trackers and post-event reporting & recaps.
• Stay current on emerging trends in events, culture, hospitality, entertainment, and consumer engagement, bringing fresh ideas and innovation to the team.

Skills

Event Production

Experiential Marketing

Brand Activation

VIP Events

Influencer Events

Job description

Coach, part of the Tapestry portfolio and a New York fashion house, seeks a Manager, Global Events to lead worldwide events from concept through on-site execution. You will partner across North America, EMEAI and Asia to deliver elevated experiences that engage VIPs, media and influencers.

Develop global event toolkits, manage briefs, timelines and budgets, and provide post-event reporting. A hands-on, collaborative professional with a passion for luxury and social-first activations will thrive