Global Digital Marketing Manager, B2B Ads & Growth

Socket.dev; New York (NY); On-site; USD 88,000 - 159,000; Full time

Benefits offered by this job

Annual stock grant

Employee stock purchase plan

401(k)

Job summary

T-Mobile Advertising Solutions is seeking a Digital Marketing Manager to lead the planning, execution, and analysis of global B2B digital marketing programs across multiple lines. The role focuses on crafting a comprehensive digital strategy to drive client acquisition and brand awareness through email, social media, and paid campaigns.

You will manage paid, owned, and earned media aligned with business priorities, producing resonant content for diverse B2B audiences and ensuring brand

Qualifications

• Bachelor's Degree plus 3 years of related work experience or advanced degree.
• 4-7 years Marketing experience in authoring and executing global marketing plans in a B2B environment (Preferred).
• Less than 2 years Delivering omni/multi-channel integrated digital marketing campaigns at scale (Preferred).

Responsibilities

• Work with marketing leads to develop a full-funnel marketing plan that supports all business line goals.
• Identify and target relevant businesses and individual decision-makers within T-Ads key audiences of brand marketers, agency professionals and digital signage operators.
• Implement a variety of multi-touch campaigns that include inbound, outbound, email and organic/paid social programs
• Leverage data, analytics, and segmentation to identify insights and translate them into actionable marketing plans that improve performance.
• Work with analytics and marketing operations to track and measure strategic objectives and evaluate marketing performance.

Skills

Digital marketing

B2B marketing

Campaign optimization

Data-driven

Content creation

Education

Bachelor's Degree

Advanced degree

Job description

T-Mobile Advertising Solutions is seeking a Digital Marketing Manager to lead the planning, execution, and analysis of global B2B digital marketing programs across multiple lines. The role focuses on crafting a comprehensive digital strategy to drive client acquisition and brand awareness through email, social media, and paid campaigns.

You will manage paid, owned, and earned media aligned with business priorities, producing resonant content for diverse B2B audiences and ensuring brand