Global Digital Content Strategist — SEO & Engagement

EY; Austin (TX); Hybrid; USD 100,000 - 187,000; Full time

Benefits offered by this job

Medical and dental coverage

Pension and 401(k) plans

Paid time off

Job summary

EY is evolving how it plans, creates, governs and activates digital content to support a connected, audience‑led marketing approach. As Digital Content Strategist, you will translate EY’s priorities into compelling digital experiences aligned to the EY brand, optimized for search and AI discoverability to drive engagement and business impact.

You will edit, optimize, activate and measure content and campaigns for EY’s global website, partnering with marketers worldwide to meet our strategy,

Qualifications

• 7+ years experience creating outstanding digital experiences that deepen relationships with existing audiences and attract new ones.
• Excellent US English written and verbal communication, with global reach understanding.
• Strong understanding of digital publishing, content governance, SEO and LLM discoverability.
• Able to work in a highly matrixed global organization with complex stakeholder management.
• Strong project and time management abilities.

Responsibilities

• Edit, optimize, and help activate and measure content and campaigns for EY's global website.
• Partner with marketers worldwide to understand audiences and deliver content meeting strategy and business objectives.
• Contribute to planning and strategy across the digital channels ecosystem.

Skills

US English communication

Digital publishing

Content governance

Stakeholder management

Project management

Education

7+ years in digital content

Job description

EY is evolving how it plans, creates, governs and activates digital content to support a connected, audience‑led marketing approach. As Digital Content Strategist, you will translate EY’s priorities into compelling digital experiences aligned to the EY brand, optimized for search and AI discoverability to drive engagement and business impact.

You will edit, optimize, activate and measure content and campaigns for EY’s global website, partnering with marketers worldwide to meet our strategy,