Global Digital Content Strategist – Hybrid & Data-Driven

EY; San Francisco (CA); Hybrid; USD 100,000 - 187,000; Full time

Benefits offered by this job

Hybrid work model

Medical and dental coverage

401(k) plan

Paid time off

Job summary

EY is evolving how it plans, creates, governs and activates digital content to support audience-led marketing. As Digital Content Strategist, you will translate EY’s priorities into compelling experiences aligned to the brand and optimized for search and AI discoverability.

You will edit, optimize and measure content and campaigns for our global website, partnering with marketers worldwide to deliver content that meets strategy, editorial criteria and business objectives.

Qualifications

• 7+ years experience creating outstanding digital experiences that deepen relationships with existing audiences and attract new ones.
• Excellent US English written and verbal communication skills.
• Strong understanding of digital publishing, content governance and content lifecycle best practices, including search engine optimization and LLM discoverability.
• Able to work in highly matrixed global organization that requires complex senior stakeholder management.
• Strong project and time management ability.

Responsibilities

• Edit, optimize and help activate and measure content and campaigns for the global website.
• Partner with marketers around the world to understand audiences and deliver content that meets digital strategy and business objectives.
• Contribute to planning and strategy across the digital channels ecosystem.

Skills

Digital content strategy

SEO & AI discoverability

Stakeholder management

Content editing

Analytics & measurement

Project management

Excellent US English

Job description

EY is evolving how it plans, creates, governs and activates digital content to support audience-led marketing. As Digital Content Strategist, you will translate EY’s priorities into compelling experiences aligned to the brand and optimized for search and AI discoverability.

You will edit, optimize and measure content and campaigns for our global website, partnering with marketers worldwide to deliver content that meets strategy, editorial criteria and business objectives.