Global Digital Brand Creative Operations Manager

Lululemon Athletica; Los Angeles (CA); Hybrid; USD 112,000 - 147,000; Full time

Benefits offered by this job

Health benefits

Paid time off

Retirement plan matching

Parenthood top-up

Development opportunities

Mentorship programs

Job summary

lululemon Athletica is hiring a Global Digital Brand Creative Operations Manager to lead cross‑functional programs through the creative lifecycle, from intake to delivery. You will optimize processes, manage milestones and budgets, and partner with internal teams and agencies to ensure on‑time brand experiences across digital channels.

The role emphasizes operational excellence, resource planning, and scalable workflows in a fast‑paced retail environment with a strong focus on brand storytelling.

Qualifications

• 8–10 years of experience in project management, creative operations, or related fields.
• Strong analytical, problem-solving, and process-improvement capabilities.
• Experience leading complex cross-functional programs within retail, apparel, e‑commerce, or agencies.

Responsibilities

• Lead operational optimizations for the channel creative function and standardize workflows.
• Manage multi-workstream projects from brief to delivery with budgets and timelines.
• Coordinate with Creative, Production, Brand Management, and Digital partners for high‑quality execution.
• Build and improve processes, governance, and tools to increase efficiency and visibility.

Skills

Project management

Cross-functional leadership

Budget management

Resource planning

Process improvement

Stakeholder management

UX/UI development knowledge

Communication

Tools

Microsoft Teams

Excel

Smartsheet

Job description

Global Digital Brand Creative Operations Manager

Business Unit: Store Support Centre (SSC)

Time Type: Full-time

Description & Requirements

who we are

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

about this team

The Global Brand Creative and Experience Operations Team is responsible for creating, managing, and driving the process and delivery of seasonal stories, campaign channel applications, experiences, and environments that bring the lululemon brand and innovations to life across all guest touchpoints. In partnership with leaders across Brand Experience, Creative, Marketing, Production, and Operations, the team enables consistent, high-quality, and on-time delivery of brand and product storytelling across our digital commercial channels (e-commerce and App).

core responsibilities

The Global Digital Brand Creative Operations Manager is responsible for leading complex cross-functional programs through the creative and operational lifecycle, from intake and briefing through final delivery and execution. They are experts in creat ing new process es and driving optimizations for ways of working . They will also execute by manag ing milestones, timelines, budgets, and priorities, and partner closely with internal stakeholders and external agencies to ensure successful delivery of brand experiences and creative work.

• Lead operational optimizations for the channel creative function, inclusive of creating new processes and methodologies, enabling efficient workflows, and driving adoption.
• Develop and implement operational tactics to enhance organizational efficiency via process mapping, RASCIs, standardized initiative tracking, and building new systems, SOPs, and tools.
• Lead complex, multi-workstream projects and seasonal initiatives from brief development through creative execution, production, and delivery.
• Develop and manage an integrated program inclusive of multiple project timelines, milestones, dependencies, budgets, and stakeholder communications to enable on-time and on-budget delivery.
• Facilitates resource planning, prioritization, workload management, capacity tracking, and portfolio reporting across multiple initiatives and teams.
• Partner with cross-functional teams, leadership, and external agencies to drive alignment, facilitate decision-making, and enable successful execution.

Identify project gaps, dependencies, and risks early, escalating issues and developing actionable mitigation plans to keep workstreams on track.

Manage projects through the creative lifecycle, ensuring clear briefs, aligned requirements, efficient review cycles, and seamless handoffs between teams. Coordinate closely with Creative, Production, Brand Management, and Digital (Product Management & UX) partners to ensure high-quality execution of seasonal campaigns and evergreen initiatives.

In partnership with their manager, build, own, and continuously improve processes, tools, governance, and ways of working that increase efficiency, visibility, consistency, and operational excellence across the function.

qualifications

• 8-10 years of experience in project management, creative operations, brand operations, marketing operations, digital creative, or related disciplines.
• Strong analytical, problem-solving, and process improvement capabilities, with a focus on operational effectiveness and continuous improvement.
• Experience managing complex cross-functional programs within retail, apparel, e-commerce, consumer brands, creative agencies, or production environments.
• Demonstrated experience leading projects through both creative & UX/UI development and operational execution.
• Strong project management skills, including budget management, resource planning, timeline development, risk mitigation, and stakeholder management.
• Ability to manage multiple concurrent workstreams and shifting priorities while maintaining a positive and solutions -oriented mindset.
• Proven ability to influence and collaborate effectively across functions and levels of leadership.
• A genuine passion for brand creative, experiences, and operations, with a track record of enabling teams through scalable processes and ways of working.
• Must be a self-starter, critical thinker, and team player who thrives in a fast-paced entrepreneurial environment, with a strong sense of ownership and accountability.
• Experience working with Microsoft Teams, Excel, Smartsheet, and other project and resource management tools.

must haves

• Acknowledge the presence of choice in every moment and take personal responsibility for your life.
• Possess an entrepreneurial spirit and continuously innovate to achieve great results.
• Communicate with honesty and kindness and create the space for others to do the same.
• Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
• Foster connection by putting people first and building trusting relationships.
• Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously.

additional notes

Please note: Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of employment visa at this time for this role.

compensation and benefits package

lululemon’s compensation offerings are grounded in a pay-for-performance philosophy that recognizes exceptional individual and teamperformance. Thetypical hiring range for this positionis from $112,000-$147,000 annually ; the base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. As part of our total rewards offering, permanent employees in this position may be eligible for our competitive annual bonus program, subject to program eligibility requirements.

At lululemon, investing in our people is a top priority. We believe that when life works, work works. We strive to be the place where inclusive leaders come to develop and enable all to be well. Recognizing our teams for their performance and dedication, other components of our total rewards offerings include support of career development, wellbeing, and personal growth:

• Extended health and dental benefits, and mental health plans
• Paid time off
• Savings and retirement plan matching
• Parenthood top-up
• Extensive catalog of development course offerings
• People networks, mentorship programs, and leadership series (to name a few)

Note: The incentive programs, benefits, and perks have certain eligibility requirements. The Company reserves the right to alter these incentive programs, benefits, and perks in whole or in part at any time without advance notice.

workplace arrangement

Hybrid

In-person collaboration and connection is important to our culture. Work is performed onsite, minimum 4 days per week.

Only those applicants under consideration will be contacted. Please accept our utmost appreciation for your interest. Lululemon is an Equal Employment Opportunity employer. Employment decisions are based on merit and business needs, and not on race, color, creed, age, sex, gender, sexual orientation, national origin, religion, marital status, medical condition, physical or mental disability, military service, pregnancy, childbirth and related medical conditions or any other classification protected by federal, state or provincial and local laws and ordinances. Reasonable accommodation is available for qualified individuals with disabilities, upon request. This Equal Employment Opportunity policy applies to all practices relating to recruitment and hiring, compensation, benefits, discipline, transfer, termination and all other terms and conditions of employment. While management is primarily responsible for seeing that Lululemon equal employment opportunity policies are implemented, you share in the responsibility for assuring that, by your personal actions, the policies are effective.

lululemon is committed to providing reasonable accommodation to applicants with disabilities. If you would like someone from our team to contact you for individualized support, email us at [e-mail] . In your email, please include the position title, the location of the position and the nature of your request.

The use of AI tools, including but not limited to ChatGPT, Microsoft Copilot, Gemini, DeepSeek, or any other AI-assisted software, is strictly prohibited during the interview process. This includes, AI-generated responses, content creation, or any form of automated assistance in live interviews, case studies, technical assessments, or written submissions.

At lululemon, we are committed to privacy, integrity, transparency, and ethical hiring practices. Our commitment to responsible AI ensures that proprietary information is protected and that all hiring decisions are based on an individual’s own skills, judgment, and expertise without AI assistance. Any use of AI during the interview process will result in immediate disqualification. lululemon reserves the right to use AI detection tools to verify the authenticity of candidate responses.