Global Consumption & Purchase Analytics Leader

The Coca-Cola Company; Atlanta (GA); On-site; USD 140,000 - 158,000; Full time

Job summary

The Coca-Cola Company in Atlanta is seeking a Senior Manager to lead Global Consumption & Purchase Analytics Intelligence, delivering analytics solutions that reveal consumer behavior, consumption trends, and purchase patterns across global markets.

You will partner with marketing leaders, Human Insights, and cross-functional teams to drive data-informed strategies that enhance brand performance and accelerate growth.

Qualifications

• Bachelor's degree required; MBA or advanced degree preferred.
• Experience in marketing, consumer research, analytics, or related disciplines.
• Proven ability to create and deliver advanced analytics solutions with business impact.

Responsibilities

• Develop and deliver analytics solutions that provide insights into consumer behavior, consumption trends, and purchase patterns across global markets.
• Create and maintain consumption and purchase performance reports, identifying key trends, insights, and actionable recommendations.
• Collaborate with marketing teams to translate data into meaningful insights that drive brand growth and consumer engagement.
• Present analytics outcomes and strategic recommendations to stakeholders, ensuring alignment with business goals.
• Partner with the Enterprise Intelligence team to integrate insights into brand strategies and identify opportunities for scaled productization.

Skills

Analytics Expertise

Data Storytelling

Advanced Analytics

Consumer Behavior Analysis

Research and Data Management

Cross-Functional Collaboration

Quantitative Ability

Education

Bachelor's degree

MBA or advanced degree preferred

Job description

The Coca-Cola Company in Atlanta is seeking a Senior Manager to lead Global Consumption & Purchase Analytics Intelligence, delivering analytics solutions that reveal consumer behavior, consumption trends, and purchase patterns across global markets.

You will partner with marketing leaders, Human Insights, and cross-functional teams to drive data-informed strategies that enhance brand performance and accelerate growth.