Global Consumer Marketing Director: Brand & Campaign Leader

LVMH; San Francisco (CA); Hybrid; USD 200,000 - 250,000; Full time

Benefits offered by this job

Health, dental, vision plans

401(k) plan with employer match

Annual bonus eligibility

Job summary

Benefit Cosmetics in San Francisco aims to hire a Director – Global Consumer Marketing to architect and lead global integrated campaigns, driving brand affinity and measurable business impact. The role partners with global stakeholders to deliver bold, multichannel campaigns across geographies and cultures.

The position requires 10+ years in global marketing, strong leadership, a data-driven approach, and a passion for beauty, culture, and social media, with hybrid work and onsite requirements

Qualifications

• 10+ years in global consumer marketing, brand management, or integrated marketing, preferably in beauty or lifestyle brands with strong social media presence.
• Proven ability to brief, build, deploy and execute global go-to-market strategies from launch to sustainment.
• Deep understanding of modern consumer behavior, community, conversation, and culture in brand-building.

Responsibilities

• Own the integrated global consumer marketing vision and calendar, driving culturally resonant campaigns.
• Ensure end-to-end go-to-market strategies integrate across PR, Influencer, Social, Community, Partnerships, DTC, Creative, and Retail Marketing.
• Own and optimize the consumer marketing budget to maximize ROI and impact.
• Lead Global Events to drive cultural conversations and sales.
• Drive marketing innovation across emerging platforms and formats to keep the brand at the forefront of culture.
• Maintain brand consistency at scale with local market relevance across diverse regions.
• Collaborate with cross-functional and local marketing leaders to deliver 360° campaigns aligned to brand strategies.
• Present consumer marketing plans, performance, and insights to senior leadership.
• Build and lead a high-performing marketing team of 5-10 people.

Skills

Global marketing leadership

Brand management

Integrated marketing

Social media expertise

Cross-functional collaboration

Data-driven insights

Campaign management

People leadership

Beauty industry experience

Cultural storytelling

Job description

Benefit Cosmetics in San Francisco aims to hire a Director – Global Consumer Marketing to architect and lead global integrated campaigns, driving brand affinity and measurable business impact. The role partners with global stakeholders to deliver bold, multichannel campaigns across geographies and cultures.

The position requires 10+ years in global marketing, strong leadership, a data-driven approach, and a passion for beauty, culture, and social media, with hybrid work and onsite requirements