Global Communications Strategist — On-site 4 Days/Week

3M; Minnesota; On-site; USD 146,000 - 178,000; Full time

Job summary

3M is seeking a Global Communications Senior Strategist to advance the company’s brand reputation and fuel growth through global campaigns, content and thought leadership.

You will lead cross-functional teams, build strong media relationships, and deliver owned, earned and paid communications across global channels from the Maplewood, MN site. This on-site role involves collaboration with internal partners, vendors, and measurement of KPIs.

Qualifications

• Bachelor’s degree or higher completed before start.
• 7 years of public and media relations experience.
• 5 years of managing complex projects with multiple stakeholders across a large organization.

Responsibilities

• Support global campaigns, activations and communications to advance 3M’s reputation and fuel growth opportunities by leveraging paid, earned, shared and owned channels.
• Develop and execute content and thought leadership strategies for cross-functional teams, including Communications, Government Affairs, Sponsorships and Events, and relevant business group partners.
• Lead proactive story mining by applying creative thinking to industry trends and company priorities, identifying timely, compelling ideas that advance 3M’s brand.
• Build relationships with key media contacts and conduct outreach around enterprise news, initiatives and activations.
• Produce owned content, including press releases, messaging documents, News Center stories, etc., to advance company priorities and enable global teams.
• Manage content publication to 3M-owned channels, paid platforms, and internal content management systems to advance the brand and enable global teams.
• Assist in monitoring, reporting and insight generation for 3M brand, its priority campaigns and key activations.
• Serve as a trusted resource and consultant for internal teams, partners and vendors on communications priorities and tactics, including earned media strategies, owned content opportunities, paid media extensions, and KPIs for measurement/reporting.
• Support scalable communications delivery through team, vendor and budget coordination.

Skills

Public relations

Media relations

Project management

Writing

Verbal communication

Interpersonal skills

Presentation skills

Education

Bachelor’s degree

Master’s degree

Job description

3M is seeking a Global Communications Senior Strategist to advance the company’s brand reputation and fuel growth through global campaigns, content and thought leadership.

You will lead cross-functional teams, build strong media relationships, and deliver owned, earned and paid communications across global channels from the Maplewood, MN site. This on-site role involves collaboration with internal partners, vendors, and measurement of KPIs.