Global Communications & Brand storyteller

Merck; New Jersey; Presencial; USD 70.000 - 95.000; Jornada completa

Descripción de la vacante

Merck, a leader in animal health, seeks a Communications Specialist to support global communications and branding for the Animal Health division. You will help manage owned media, media relations, and analytics to enhance brand presence and drive business growth.

The role requires 2–5 years in PR/communications, a bachelor’s in a related field, and proficiency with Google Analytics, WordPress, and media monitoring tools. Collaboration and strong writing are essential.

Formación

• Bachelor's degree in communications, public relations, marketing or a related field.
• 2-5 years of experience in public relations, communications, marketing, or related field; pharmaceutical, healthcare or science-based industry experience a plus.
• Knowledge and understanding of communications practices, tools and techniques.
• Proficient in web analytics, including reporting, platform use (i.e. Google Analytics), SEO and GEO.
• Proficient in the use of media monitoring platforms (i.e. Muck Rack), web content management systems (i.e. WordPress for Business), and AI tools and agents.
• Strong interpersonal and organizational skills with the ability to work collaboratively and with a positive and proactive attitude.
• Creative thinker with strong writing, editing, and storytelling skills.
• Ability to translate complex topics into clear, engaging, user-friendly language.

Responsabilidades

• Own the editorial calendar for the Animal Health division's owned media.
• Produce content for owned media (articles, videos, infographics).
• Master CMS to publish and maintain content with proper tagging and images.
• Monitor media coverage; report trends to inform campaigns.
• Support external PR campaigns, story development, and PM tasks.
• Identify media opportunities and build targeted media lists.
• Coordinate programs across internal/external comms and social media.
• Create regular performance reports for owned and earned media.

Conocimientos

Brand management

Content creation

Copywriting

SEO analytics

Media relations

Project management

Communication analytics

Educación

Bachelor's degree in communications, public relations, marketing or related field

Herramientas

Google Analytics

WordPress for Business

Muck Rack

AI tools and agents

Descripción del empleo

Merck, a leader in animal health, seeks a Communications Specialist to support global communications and branding for the Animal Health division. You will help manage owned media, media relations, and analytics to enhance brand presence and drive business growth.

The role requires 2–5 years in PR/communications, a bachelor’s in a related field, and proficiency with Google Analytics, WordPress, and media monitoring tools. Collaboration and strong writing are essential.