Global Clinical Marketing Director - Strategy & Launch

novabio; Waltham (MA); Hybrid; USD 170,000 - 215,000; Full time

Benefits offered by this job

Hybrid work arrangements

Generous PTO & holidays

Tuition reimbursement

Job summary

Nova Biomedical seeks a Global Head of Marketing, Clinical Business to translate growth priorities into market positioning and global campaigns. This executive leads Clinical Marketing and shared services across a matrixed organization, collaborating with Product Management, Sales, Medical/Clinical Affairs, and R&D.

The role requires deep diagnostics market insight, leadership of regional activation, and a proven track record of launching products with measurable commercial impact.

Qualifications

• Bachelor’s degree required; advanced degree preferred.
• 10+ years of progressive marketing experience in clinical diagnostics, medical devices, life sciences, or healthcare B2B.
• Demonstrated success growing market share and leading global product launches.
• Deep expertise in market segmentation, market sizing, competitive intelligence, portfolio marketing, digital marketing, and regional activation.
• Experience managing marketing budgets and making evidence-based investment decisions.
• Experience leading global teams and shared-service resources in a matrixed organization.

Responsibilities

• Define the global Clinical Marketing strategy against market share, growth, and revenue objectives.
• Own market segmentation and market mapping, including market size, growth, share shifts, priority segments, and country or regional opportunities.
• Lead global launch planning and market activation for new products, including launch readiness, messaging, evidence translation, channel plans, sales enablement, and post-launch performance tracking.
• Partner with Product Management to align on customer requirements, personas, roadmap, business case, and product requirements; Marketing owns market positioning, launch strategy, and campaign development.
• Demonstrate a strong record of successful global product launches in diagnostics, medical devices, or healthcare technology.

Skills

Marketing leadership

Global campaigns

Product launches

Market strategy

Budget management

CRM & analytics

Cross-functional leadership

Education

Bachelor’s degree in relevant field

Advanced degree preferred

Tools

CRM

Marketing automation

Digital analytics

Job description

Nova Biomedical seeks a Global Head of Marketing, Clinical Business to translate growth priorities into market positioning and global campaigns. This executive leads Clinical Marketing and shared services across a matrixed organization, collaborating with Product Management, Sales, Medical/Clinical Affairs, and R&D.

The role requires deep diagnostics market insight, leadership of regional activation, and a proven track record of launching products with measurable commercial impact.