Global Brand Transformation Leader

Blackbaud; United States; Remote; USD 180,000 - 320,000; Full time

Job summary

Blackbaud, the world’s leading cloud software company powering social good, seeks a Vice President, Brand to shape how the company shows up in the world. You will lead brand strategy, creative, design, content, communications, PR, analyst relations and events, reporting to the Chief Commercial Officer, with a mandate to elevate Blackbaud to iconic status.

You will build and lead a high-performing brand organization, connect brand investments to measurable business outcomes, and bring a strong

Qualifications

• Experience leading global brand programs at scale.
• Proven ability to translate brand investments into business outcomes.
• Comfort with B2B technology and public company dynamics.
• Strong storytelling and creative leadership in cross-functional teams.

Responsibilities

• Define and lead global brand strategy, creative, design, content, communications, PR, analyst relations and events.
• Build a high-performing brand organization and attract top talent.
• Raise the brand to an iconic level aligned with business goals and growth.
• Drive measurable business impact through brand investments and AI-aware storytelling.

Skills

Brand leadership

Global brand building

B2B technology

Public company experience

AI/ML awareness

Job description

Blackbaud, the world’s leading cloud software company powering social good, seeks a Vice President, Brand to shape how the company shows up in the world. You will lead brand strategy, creative, design, content, communications, PR, analyst relations and events, reporting to the Chief Commercial Officer, with a mandate to elevate Blackbaud to iconic status.

You will build and lead a high-performing brand organization, connect brand investments to measurable business outcomes, and bring a strong