Global Brand Marketing Intern: Content, Strategy & Growth

Texas Instruments; Bouchard (TX); On-site; USD 42,000 - 48,000; Full time

Job summary

Texas Instruments is seeking a Brand Marketing Intern in Texas. You will tackle meaningful projects early on, not shadowing, with hands-on experience in global digital marketing and communications.

You will develop messaging, curate content, analyze web performance, and work across channels to engage customers and support employee communications. Internship offers coaching and exposure to leaders.

Qualifications

• Pursuing or completing degree in Communications, Marketing, Public Relations, or Journalism.
• Interest in digital marketing and content development.

Responsibilities

• Develop global digital marketing strategies and plans to elevate growth.
• Create clear, customer-oriented messaging based on value propositions.
• Help develop, curate and promote content (training, reference designs, application notes, white papers, blogs, etc.).
• Leverage data to assess the effectiveness of content on TI.com and collaborate on analysis of web performance.
• Understand and leverage various global marketing channels including search, paid media, paid aggregation, automated campaigns, social media, influencer relations.
• Develop understanding of TI's corporate and employee communications and leader communications strategies.
• Drive communications activities that support employee engagement and ensure employees understand priorities and focus.
• Maximize internal communications channels: intranet, leader blogs, and site signage.

Skills

Brand Marketing

Digital Marketing

Content Creation

Education

Bachelor's degree in Communications/Marketing/Public Relations/Journalism

Job description

Texas Instruments is seeking a Brand Marketing Intern in Texas. You will tackle meaningful projects early on, not shadowing, with hands-on experience in global digital marketing and communications.

You will develop messaging, curate content, analyze web performance, and work across channels to engage customers and support employee communications. Internship offers coaching and exposure to leaders.