Global Brand Manager — Air Frying Innovation

Newell Brands; Atlanta (GA); Hybrid; USD 90,000 - 120,000; Full time

Job summary

Newell Brands is seeking a Brand Manager, Air Frying to join the global COE and drive category strategy, innovation and cross-regional coordination across the Oster brand portfolio.

The role reports to the Senior Brand Manager, Air Frying COE and requires a minimum of 3 years in brand management or innovation, with strong analytics, project management and collaboration skills. This is a high-visibility role with global exposure and cross-functional work across continents.

Qualifications

• 3+ years of brand management, category management or innovation experience in consumer goods or small home appliances
• Strong analytical skills: comfortable working with market data, consumer research and financial models
• Highly organized with proven ability to manage multiple projects and deadlines in a fast-moving environment
• Collaborative and proactive communicator, comfortable working across functions and geographies
• Fluency in Spanish a plus given the weight of the Latin America business

Responsibilities

• Monitor global air frying category trends, competitive activity and emerging product features and technology, synthesizing findings into regular reports and briefings for the COE and regional brand teams
• Support consumer research initiatives in partnership with Consumer Insights, translating findings into clear implications for product development and innovation planning
• Build and maintain competitive benchmarking tools and market analyses that keep the COE ahead of category developments
• Support the Senior Brand Manager in managing the global air frying innovation pipeline: tracking project status, timelines, deliverables and key milestones
• Own development and timely delivery of core assets required for omnichannel new item launches
• Assist with concept development, business case creation and commercialization activities for innovation projects
• Coordinate with R&D, Supply Chain and Procurement to ensure product specifications are competitive, consumer-relevant and financially sound
• Serve as a day-to-day coordination point for regional brand teams, helping ensure alignment on category plans, launch timelines and asset delivery
• Provide regional teams with category data and insights to support local planning, ensuring recommendations are sensitive to each brand's positioning and market context without owning the positioning itself
• Leverage POS, e-commerce, consumer research and digital analytics to track category performance and surface actionable opportunities
• Partner with Sales, Finance, R&D, Supply Chain and Marketing to support execution of key initiatives
• Contribute to the global annual brand planning process with category data, competitive analysis and pipeline updates

Skills

Brand management

Analytical skills

Project management

Cross-functional collaboration

Spanish (nice-to-have)

Job description

Newell Brands is seeking a Brand Manager, Air Frying to join the global COE and drive category strategy, innovation and cross-regional coordination across the Oster brand portfolio.

The role reports to the Senior Brand Manager, Air Frying COE and requires a minimum of 3 years in brand management or innovation, with strong analytics, project management and collaboration skills. This is a high-visibility role with global exposure and cross-functional work across continents.