Global Brand & Experiential Marketing Manager

CBS Corporation; New York (NY); On-site; USD 75,000 - 93,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

401(k)

Bonus eligible

Job summary

Paramount is seeking a Manager, Brand Marketing & Global Events to plan and execute consumer activations and live events for Paramount+ and Pluto TV. You will lead international activations, coordinate cross-functional teams, and manage budgets and timelines from concept to post-event recaps.

The role requires strong project management, organizational skills, and the ability to thrive in a fast-paced entertainment environment.

Qualifications

• 6+ years of experience in consumer activation, experiential marketing, live events, brand activations, or related fields.

Responsibilities

• Lead day-to-day planning and execution for global consumer activations, experiential programs, sponsorships, and live events across Paramount+ and Pluto TV.
• Manage project timelines, workbacks, key deliverables, and stakeholder communications to ensure initiatives remain on track and aligned with business objectives.
• Oversee event logistics including venue management, staffing, travel, shipping, credentialing, vendor management, and production requirements.
• Serve as a key point of contact for event operations, proactively identifying risks, solving challenges, and ensuring seamless execution.
• Support on-site event management and execution. Helping deliver best-in-class experiences for consumers, partners, talent, and internal stakeholders.
• Track budgets, purchase orders, invoices, and financial reconciliations in partnership with internal finance teams.
• Partner with Marketing, Creative, Communications, Social, Partnerships, Production, Programming, Legal, Finance, and International teams.
• Coordinate approvals, asset requests, creative reviews, and operational requirements to support successful event execution.
• Foster alignment between domestic and international teams to ensure activations succeed while addressing regional market needs.
• Contribute to activation strategy and planning by shaping event concepts and engagement opportunities.
• Own project documentation, timelines, status reports, meeting recaps, and stakeholder updates.
• Identify risks, dependencies, and operational challenges, proactively recommending solutions and escalation paths.
• Support development of presentations, planning materials, and post-event recaps.
• Track activation performance metrics, attendee feedback, earned media results, partner reporting, and other success indicators.
• Lead post-event recap development and document key learnings and recommendations.
• Support ongoing optimization efforts across future activations.

Skills

Project management

Communication

Organizational skills

Stakeholder management

Budget tracking

Tools

Microsoft Office

Google Workspace

PM tools

Job description

Paramount is seeking a Manager, Brand Marketing & Global Events to plan and execute consumer activations and live events for Paramount+ and Pluto TV. You will lead international activations, coordinate cross-functional teams, and manage budgets and timelines from concept to post-event recaps.

The role requires strong project management, organizational skills, and the ability to thrive in a fast-paced entertainment environment.