Global Brand Director - Action & Entertainment

Mga Entertainment, Inc.; Los Angeles (CA); On-site; USD 145,000 - 175,000; Full time

Job summary

MGA Entertainment is seeking a Brand Director to own the global brand strategy and product roadmap for its Action & Entertainment portfolio, including CarTuned™, Hyojo™, Armorsaurs™, and new franchises. Lead a cross-functional team to translate strategy into globally successful product lines.

The role requires deep experience in boys’ action and collector categories, strong analytical skills, and hands-on leadership in line planning, forecasting, and licensing integration.

Qualifications

• Bachelor’s degree in Business, Marketing, or related field. MBA preferred.

Responsibilities

• Own the multi-year global strategic roadmap for the Action & Entertainment brands.
• Define the global brand architecture and ensure consistency across regions, categories, and licensing extensions.
• Lead brand development for new Action & Entertainment properties, including new sports and entertainment brands in the pipeline.
• Manage the annual global brand forecast and P&L for the portfolio; forecast across regions and track performance.
• Collaborate with Sales, Retail Marketing, Operations, and Marketing to align plans and execution.

Skills

Brand management

Global brand leadership

P&L management

People leadership

Product development

Licensing

Education

Bachelor’s degree in Business/Marketing

Job description

MGA Entertainment is seeking a Brand Director to own the global brand strategy and product roadmap for its Action & Entertainment portfolio, including CarTuned™, Hyojo™, Armorsaurs™, and new franchises. Lead a cross-functional team to translate strategy into globally successful product lines.

The role requires deep experience in boys’ action and collector categories, strong analytical skills, and hands-on leadership in line planning, forecasting, and licensing integration.