Global Brand Architect

Plaud; San Francisco (CA); Hybrid; USD 325,000 - 425,000; Full time

Benefits offered by this job

Founding team ownership

Equity + bonus

Top-tier healthcare

401(k) matching

Unlimited PTO

Job summary

Plaud Inc. is building the next generation brand leadership for a fast-growing AI-driven platform.

We are seeking a Brand Director to shape global positioning, narratives, and partnerships that elevate Plaud’s premium AI/tech image. You will lead a multidisciplinary team across Brand Content, Communications, PR, Social Media, and Design, collaborating with regional leads to drive world-class campaigns and measurable brand impact.

Qualifications

• 8–15 years of brand leadership experience, with proven success as a Brand Director or equivalent at a FAST-GROWING brand.
• Deep expertise in brand positioning and storytelling, with an eye for premium AI/tech aesthetics.
• Strong understanding of global markets and customer behaviors, especially in the U.S., Europe, and Asia.
• Exceptional stakeholder management and leadership skills—able to inspire cross-functional teams and external partners.
• Builder mindset and entrepreneurship.
• Good at using AI tools to improve work efficiency.

Responsibilities

• Define and continuously evolve Plaud’s brand positioning and narrative architecture.
• Translate mplify Human Intelligence into resonant storytelling frameworks.
• Position Plaud as category thought leader in AI + work intelligence.
• Lead the creation of compelling brand stories, campaigns, and narratives that emotionally connect users with Plaud’s purpose.
• Oversee the production of hero content: brand films, manifestos, keynotes, and flagship campaigns.
• Establish content calendar aligned with product roadmap and strategic campaigns.
• Drive global brand communications strategy, aligning PR, keynote, and partnership storytelling to reinforce brand equity.
• Lead strategic partnerships and cultural collaborations that elevate Plaud’s image.
• Collaborate with agencies, creative studios, and media partners to produce world-class campaigns.
• Safeguard global brand integrity across all internal and external communications.
• Establish and monitor brand health KPIs — awareness, preference, sentiment, and share of voice — to inform ongoing strategy.
• Build cross-market brand review systems to ensure local relevance while maintaining global consistency.

Skills

Brand leadership

Brand storytelling

Stakeholder management

Leadership

AI tools proficiency

Job description

Plaud Inc. is building the next generation brand leadership for a fast-growing AI-driven platform.

We are seeking a Brand Director to shape global positioning, narratives, and partnerships that elevate Plaud’s premium AI/tech image. You will lead a multidisciplinary team across Brand Content, Communications, PR, Social Media, and Design, collaborating with regional leads to drive world-class campaigns and measurable brand impact.