Global Brand Activation Lead - Prestige Beauty & Digital

Wella Operations US LLC; New York (NY); Hybrid; USD 120,000 - 150,000; Full time

Benefits offered by this job

Health insurance

401(k) retirement plan

Paid time off

Job summary

Wella Operations US LLC is searching for a leader in New York for the global activation strategy of Sebastian Professional. This role involves collaborating with cross-functional teams to ensure effective deployment and performance of marketing initiatives.

With over 8 years of experience in integrated marketing or digital content strategy required, the ideal candidate will thrive in a fast-paced environment and possess a passion for the beauty industry. The position offers a competitive salary with additional benefits.

Qualifications

• Experience in global brand activation and digital content strategy.
• Strong understanding of beauty industry trends and professional haircare.
• Ability to lead cross-functional teams and manage multi-market activations.

Responsibilities

• Lead global activation and content strategy for Sebastian Professional.
• Develop integrated global campaigns and production briefs.
• Partner with teams to ensure content aligns with performance KPIs.

Skills

Global brand activation

Content strategy

Digital marketing

SEO expertise

Stakeholder influence

Education

8+ years of experience in marketing or brand activation

Job description

Wella Operations US LLC is searching for a leader in New York for the global activation strategy of Sebastian Professional. This role involves collaborating with cross-functional teams to ensure effective deployment and performance of marketing initiatives.

With over 8 years of experience in integrated marketing or digital content strategy required, the ideal candidate will thrive in a fast-paced environment and possess a passion for the beauty industry. The position offers a competitive salary with additional benefits.