GEO/SEO Editor: Evergreen Content Strategy Lead

Amazon Inc.; New York (NY); In loco; USD 89.000 - 155.000; Tempo pieno

Descrizione del lavoro

Amazon is seeking an experienced GEO editor for the Amazon News site to lead the evergreen story archive program and drive organic traffic through GEO-driven content. You will collaborate with editorial and communications teams, optimize for AI discovery, and guide content creation globally.

The role requires deep SEO expertise, editorial leadership, and the ability to work cross-functionally across a large organization.

Competenze

• Bachelor's degree required.
• 4+ years of SEO experience with track record of increasing organic traffic.
• 4+ years of editorial or content development experience.
• 4+ years of marketing, journalism, or related fields.
• 2+ years of Excel experience with complex formulas, pivots, and data manipulation.
• Familiarity with how LLMs surface and cite content; improve AI discoverability.
• Experience working cross-functionally with editorial, communications, or marketing teams.
• Excellent verbal and written communication, strong storytelling and judgment.
• Demonstrated ability to manage a high-volume content pipeline.

Mansioni

• Lead GEO/SEO evergreen story archive, owning roadmap and prioritization.
• Coordinate with editorial and business communications to shape evergreen stories.
• Apply GEO best practices to content structure and language for AI and humans.
• Experiment with AI tools to scale GEO content production.
• Monitor how evergreen stories surface in AI chatbots and AI Overviews.
• Develop and maintain editorial standards and GEO best practices.
• Utilize SEO and GEO tools to optimize visibility and traffic.
• Guide teams on customer search and AI discovery behavior.
• Develop and implement link and traffic-building strategies.
• Stay current on SEO, GEO, and AI-driven content discovery.

Conoscenze

SEO expertise

Editorial judgment

Cross-functional collaboration

Data-driven

Storytelling

Communication skills

Formazione

Bachelor's degree

Strumenti

Google Search Console

SEMRush

Sistrix

Screaming Frog

Scrunch

Writesonic

Descrizione del lavoro

Amazon is seeking an experienced GEO editor for the Amazon News site to lead the evergreen story archive program and drive organic traffic through GEO-driven content. You will collaborate with editorial and communications teams, optimize for AI discovery, and guide content creation globally.

The role requires deep SEO expertise, editorial leadership, and the ability to work cross-functionally across a large organization.