General Sales Manager

Ed Morse; Northern (KY); Hybrid; USD 85,000 - 120,000; Full time

Benefits offered by this job

Bonuses & commissions

401K with match

Health benefits

Wellness program

Vacation pay

Paid holidays

Employee vehicle purchase program

Employee referral program

Community involvement

Ongoing education

Job summary

Ed Morse Automotive Group is seeking a high-energy General Sales Manager (GSM) to lead the sales department across its multi-brand dealership network. You will drive new and pre-owned vehicle sales, optimize gross profit, and mentor Sales Managers, Finance Managers, and Sales Consultants.

The role demands a proven automotive sales leadership track record, strong customer service focus, and the ability to collaborate with marketing and senior leadership to achieve targets.

Qualifications

• 3–5+ years of automotive sales management experience.
• Proven ability to lead a high-performing dealership sales team.
• Strong knowledge of sales processes, desking deals, and F&I workflow.

Responsibilities

• Lead all aspects of the new and pre-owned vehicle sales operations.
• Set and achieve sales targets while maximizing gross profit and front-end performance.
• Recruit, train, and mentor the sales team — including Sales Managers, Finance Managers, and Sales Consultants.
• Develop and implement effective sales processes, word tracks, and customer engagement strategies.
• Monitor sales metrics and performance reports to drive accountability and improvement.
• Partner with the General Manager and other department leaders to support overall dealership goals.
• Ensure top-notch customer satisfaction throughout the sales experience.
• Manage showroom activity and customer flow to ensure efficient operations.
• Work closely with marketing to implement successful lead generation and advertising strategies.
• Stay current on market trends, pricing, and inventory needs.

Skills

Leadership

Coaching

Communication

Sales process

Team management

CDK experience

Microsoft Office

Customer service

Tools

CDK

Microsoft Office

Job description

Overview

Accelerate your career with Ed Morse Automotive Group! With 80+ years of industry experience, we provide excellent service to our customers and team members. Our expanding automotive group spans across FL, TX, OK, MO, MT, IL, IA, CO, and AZ with over 60 + locations, representing 40+ automotive, powersports, and motorcycle brands. Join a family-oriented company that values personal and professional growth.

Ed Morse Automotive Group is looking for a high-energy, results-driven General Sales Manager (GSM) to lead the sales department. We’re seeking an experienced automotive leader with a passion for performance, a strong focus on customer satisfaction, and a proven ability to motivate and develop a successful sales team.

This is your chance to join a company with a strong reputation, a supportive team environment, and exciting opportunities for growth.

Responsibilities

• Lead all aspects of the new and pre-owned vehicle sales operations
• Set and achieve sales targets while maximizing gross profit and front-end performance
• Recruit, train, and mentor the sales team — including Sales Managers, Finance Managers, and Sales Consultants
• Develop and implement effective sales processes, word tracks, and customer engagement strategies
• Monitor sales metrics and performance reports to drive accountability and improvement
• Partner with the General Manager and other department leaders to support overall dealership goals
• Ensure top-notch customer satisfaction throughout the sales experience
• Manage showroom activity and customer flow to ensure efficient operations
• Work closely with marketing to implement successful lead generation and advertising strategies
• Stay current on market trends, pricing, and inventory needs

Qualifications

• 3–5+ years of automotive sales management experience (preferably in a GSM or similar role)
• Demonstrated success in leading a high-performing sales team in a dealership environment
• Strong understanding of sales processes, desking deals, and F&I workflow
• Excellent leadership, coaching, and communication skills
• Proficiency in dealership software (CDK experience a plus) and Microsoft Office
• A commitment to delivering outstanding customer service
• Stable, progressive career history in the automotive retail industry
• Must Successfully pass a background check and drug screening.

Why Ed Morse?

In addition to a rewarding career, Ed Morse offers our employees the following:

• Uncapped earning potential! -Bonuses, Commissions, etc.
• 401K with a 25% match up to 6% of your contribution
• Competitive Health Benefits including: Medical, Dental, Vision, and Telemedicine
• Supplemental Insurance options, Life Insurance, Short Team Disability & Long-Term Disability
• Employee Assistance Program- Short-term counseling on all aspects of life!
• Quarterly Wellness Program to help you reach your health goals!
• Vacation Pay
• Six Paid Holidays each calendar year
• Fantastic Employee Purchase Program! – Discounts on vehicles, parts & service
• Employee Referral Program- Get rewarded for working with friends!
• Become involved in our community with Ed Morse Cares
• Unlimited career potential- opportunities in multiple states with over 30+ brands!
• Ongoing Education- receive manufacturer and product knowledge training