General Manager

American Outliers; Nashville (TN); On-site; USD 110,000 - 150,000; Full time

Job summary

Crawlspace Repair Company in Nashville, TN, seeks a General Manager to drive growth, lead the local team, and own strategic development in a fast-paced, blue collar environment.

You will partner with the Ops Manager to scale sales, marketing, pricing, and customer experience while building durable systems for long-term value creation.

Qualifications

• Leading teams to measurable outcomes in a process-driven, labor-intensive environment.
• Experience building or enforcing standard operating procedures.
• Proven ability to recruit, develop, and retain strong people.
• Understanding of sales, marketing, and capacity planning at the unit level.
• History of driving growth in key performance metrics.
• Proficiency in Google Workspace and modern business tools.
• Must appreciate a blue collar professional atmosphere.

Responsibilities

• Build and lead the local team across field, sales, office, and customer service roles.
• Own market growth through business development, lead generation, pricing, marketing, and customer acquisition.
• Drive P&L and KPI performance across revenue, margin, unit economics, and operational targets.
• Create disciplined execution by setting standards, holding the team accountable, and running consistent operating rhythms.
• Align growth with operations by partnering with the Operations Manager and ownership team.
• Oversee scalable systems for hiring, onboarding, office management, meetings, and customer issue resolution.

Skills

Leadership

Team building

Sales growth

Pricing strategy

Marketing

Operations coordination

Hiring and onboarding

Tools

Google Workspace

Modern business tools

Job description

Company:Crawlspace Repair Company

Role:General Manager

Compensation: $110-150K OTE + 30% Equity

Location: Nashville, TN

Desired Start date: ASAP

***We welcome candidates from non-traditional backgrounds, including military veterans and leaders from small business management backgrounds. This is a growth focused role. If you have led people and owned outcomes, we will teach you how to lead a crawlspace repair company

Overview:

The General Manager (GM) will serve as the primary driver of business growth and market expansion for is a foundation repair contractor serving the Greater Nashville market. This role is responsible for leading the front half of the business, with a strong emphasis on business development, sales growth, marketing execution, pricing strategy, and overall market leadership.

The General Manager will work in close partnership with the Operations Manager, who oversees production, installations, and day-to-day operational execution. While the GM holds overall accountability for business performance, this role is not focused on managing daily install operations, but rather on building the systems, team, and momentum required to grow revenue, market share, and long-term enterprise value.

This position is ideal for a highly motivated, growth-oriented leader who thrives in competitive markets and is energized by building relationships, leading people, and scaling a service-based business.

Previous home services or construction experience would be helpful but is not required. We’re looking for leadership, operational discipline, and the ability to execute.

What You’ll Own:

• Build and lead the local team across field, sales, office, and customer service roles.
• Own market growth through business development, lead generation, pricing, marketing, and customer acquisition.
• Drive P&L and KPI performance across revenue, margin, unit economics, and operational targets.
• Create disciplined execution by setting standards, holding the team accountable, and running consistent operating rhythms.
• Align growth with operations by partnering with the Operations Manager and ownership team.
• Oversee scalable systems for hiring, onboarding, office management, meetings, and customer issue resolution.

Who Fits:

An ideal candidate has:

• A demonstrated track record of leading teams to measurable outcomes in a process-driven, labor-intensive environment
• Experience building or enforcing standard operating procedures
• A proven ability to recruit, develop, and retain strong people
• An understanding of sales, marketing, and capacity planning at the unit level
• A history of driving growth in key performance metrics
• Proficiency in Google Workspace and modern business tools
• MUST APPRECIATE A BLUE COLLAR PROFESSIONAL ATMOSPHERE. Our culture and business is built “in the dirt”.

Why This Role

This is a rare opportunity to earn your way into business ownership without the capital, risk, or delayed income of starting from scratch. You’ll inherit a proven team, operating model and the support to build a thriving business with a clear path to up to 30% ownership in the business.