General Manager

Valley BMW; Modesto (CA); On-site; USD 200,000 - 400,000; Full time

Job summary

A leading automotive company in Modesto, California, is seeking a General Manager to oversee all dealership operations. The ideal candidate will have proven leadership experience and strong knowledge of automotive sales and service. You'll be responsible for driving performance and customer satisfaction while leading a team committed to excellence. This full-time, on-site position offers a unique opportunity to shape the dealership's future within a well-respected group.

Qualifications

• Proven leadership experience in dealership management.
• Strong knowledge of automotive sales and operations.
• Ability to develop effective business strategies.

Responsibilities

• Manage dealership operations across all departments.
• Recruit and develop high-performing teams.
• Drive customer satisfaction and loyalty.
• Build and execute strategies to improve profitability.
• Oversee inventory strategy supporting sales performance.
• Ensure compliance with policies and industry standards.

Skills

Leadership

Customer service

Operational oversight

Communication

Conflict resolution

Financial analysis

Education

Bachelor’s degree in Business/Management

Job description

Full-time | On-site | Modesto, California

Pay Scale: $200,000 - $400,000 Per year

Lead the next chapter at Valley BMW

Valley BMW is looking for a proven dealership leader who’s ready to take the wheel of a high-potential operation—and elevate performance, culture, and customer experience to the next level. If you’re the kind of GM who builds winning teams, drives disciplined execution, and takes pride in doing things the right way, we want to hear from you.

About Valley BMW

Valley BMW—part of the Fitzpatrick Dealership Group—has been a trusted name in the Central Valley since 2000. Based in Modesto, CA, we deliver the BMW experience through a customer-first approach, a strong selection of new, pre-owned, and Certified Pre-Owned BMW vehicles, and modern tools that make ownership easier (online service scheduling, streamlined financing, and a seamless dealership experience).

We’re proud of where we’ve been—and focused on where we’re going next.

The Role

This is a full-time, on-site General Manager position responsible for the overall success of the dealership across Sales, Service, F&I, Parts, and Administration. You’ll set the standard, align departments, and lead with clarity and accountability—creating a culture where great people do their best work and customers feel the difference.

What You’ll Own

• Full responsibility for dealership operations, performance, and execution across all departments
• Recruiting, developing, and retaining high-performing teams with strong coaching and leadership presence
• Driving customer satisfaction, reputation, and loyalty through consistent, exceptional experiences
• Building and executing growth strategies that improve profitability, market performance, and operational efficiency
• Owning key KPIs and financial results—forecasting, analyzing, and adjusting quickly to maximize outcomes
• Overseeing inventory strategy and merchandising to support sales velocity and margin performance
• Ensuring compliance with company policies and industry standards while promoting integrity and professionalism
• Creating a positive, energized culture built on accountability, teamwork, and measurable results

What Success Looks Like

• A dealership that runs with alignment and urgency—no silos, no surprises
• Strong, consistent performance across volume, gross, CSI, retention, and profitability
• A team culture people want to be part of—high standards, high support
• Customers who return, refer, and genuinely trust the Valley BMW experience

Qualifications

• Proven leadership experience with team management and operational oversight (dealership leadership strongly preferred)
• Strong knowledge of automotive sales, service operations, and inventory management
• Excellent communication, customer service, and conflict resolution skills
• Ability to develop and execute business strategies that drive growth and profitability
• Strong command of business tools, dealership systems, and financial analysis
• Bachelor’s degree in Business/Management (preferred) or equivalent experience
• A leadership style rooted in accountability, consistency, and customer-first thinking

Why Valley BMW

This is an opportunity to lead within a respected dealer group, represent a world-class brand, and make a lasting impact in a key Central Valley market—while building a dealership culture you’re proud to put your name on.