General Manager

The NOW; Fairfax (VA); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Bonus based on performance

Dental insurance

Employee discounts

Health insurance

Paid time off

Training & development

Vision insurance

Job summary

The NOW Massage in the United States seeks a General Manager to lead Experience Guides and Massage Therapists, overseeing operations, guest experience, and profitability. You will recruit, mentor, and manage teams, drive sales, and act as brand ambassador to ensure a premier guest experience consistent with our values.

The role emphasizes leadership, urgency, and guest-centric service in a fast-paced environment, with focus on scheduling, financial stewardship, and brand collaborations across

Qualifications

• 3+ years of industry or likeminded business experience (operating a fast-paced, high-volume business).
• Membership program and/or wellness industry experience preferred.
• Proven track record in sales and building a recurring guest base with a sense of community.
• Business acumen: ability to quickly understand and address business information (e.g., Zenoti, profit and loss statements, budgets and sales forecasts, labor forecasting, etc.).
• Excellent communication, listening, and computer skills.
• Must be a team leader and enjoy mentoring people.

Responsibilities

• Recruitment, hiring, and continuous development of the team, both front desk and Massage Therapist, mentoring and coaching team members to excel in their roles and achieve their goals.
• Performance management (document and delivery) and maintaining positive relationships within the team.
• Next-level guest experience, addressing online reviews and community engagement. With the ability to resolve guest issues and employee relations in a manner reflective of The NOW Brand Truths.
• Build and maintain team schedules to maximize productivity and efficiency while managing payroll and scheduling demands in a timely manner.
• Perform accounting duties, such as recording daily cash flow, managing payroll, and executing inventory. Financial acumen is essential for adhering to and monitoring budgets and driving sales.
• Upholds our high standards of cleanliness, safety, and compliance (including massage therapy laws).
• Planning and overseeing promotions and collaborations with local businesses to enhance our brand presence.

Skills

Leadership

Sales

Guest experience

Team mentoring

Budgeting

Communication

Operations

Tools

Zenoti

Job description

• Ability to work flexible hours, including evenings, weekends, holidays

Benefits

• Bonus based on performance
• Dental insurance
• Employee discounts
• Health insurance
• Paid time off
• Training & development
• Vision insurance

Schedule / Expected Work Hours

• Ability to work flexible hours, including evenings, weekends, holidays

Job Summary

The General Manager is responsible for the leadership and mentoring of the Experience Guides (front desk), Massage Therapists, and leadership teams while overseeing seamless operations of the business, top-level guest experience, and ensuring profitable business practices. The focus of this job is making connections with people, motivating and inspiring them to achieve results. We look for individuals who embody leadership, motivation, organization, and a sense of urgency while remaining guest and member-centric. The General Manager serves as an ambassador of The NOW's vision, ensuring that every member and guest experience reflects our Brand Truths. The fast-paced, results-oriented environment demands quick adaptability and the skill to motivate others to adjust to business challenges and achieve organizational goals.

Responsibilities

• Recruitment, hiring, and continuous development of the team, both front desk and Massage Therapist, mentoring and coaching team members to excel in their roles and achieve their goals.
• Performance management (document and delivery) and maintaining positive relationships within the team.
• Next-level guest experience, addressing online reviews and community engagement. With the ability to resolve guest issues and employee relations in a manner reflective of The NOW Brand Truths.
• Build and maintain team schedules to maximize productivity and efficiency while managing payroll and scheduling demands in a timely manner.
• Perform accounting duties, such as recording daily cash flow, managing payroll, and executing inventory. Financial acumen is essential for adhering to and monitoring budgets and driving sales.
• Upholds our high standards of cleanliness, safety, and compliance (including massage therapy laws).
• Planning and overseeing promotions and collaborations with local businesses to enhance our brand presence.

Qualifications

• 3+ years of industry or likeminded business experience (operating a fast-paced, high-volume business)
• Membership program and/or wellness industry experience preferred
• Proven track record in sales and building a recurring guest base with a sense of community
• Business acumen: ability to quickly understand and address business information (e.g., Zenoti, profit and loss statements, budgets and sales forecasts, labor forecasting, etc.)
• Excellent communication, listening, and computer skills
• Must be a team leader and enjoy mentoring people

Company Overview

The NOW Massage was designed as an oasis to disconnect from the outside world and reconnect within. The NOW Massage's goal is to offer high-quality, customizable massage services without the time commitment and cost of a traditional spa. The NOW Massage's interiors have been recognized by the press and influencers for its elevated aesthetic, inspired by exotic destinations from around the world. With boutiques currently open from coast to coast and steady expansion on the horizon, The NOW Massage is looking forward to bringing its thoughtfully crafted menu, healing products, and signature design to cities all over the United States. For more information, please visit thenowmassage.com.

Company Purpose/Mission

Self-Care is Essential The NOW is designed as a refuge to help you disconnect from the outside world and reconnect within. We are where you go to turn down the noise so you can listen to what your body needs. We say show up for yourself so you can better support others. Relax your body. Reset your soul. Start NOW.

We design our services to be convenient, affordable, and high-quality always. The menu of customizable enhancements makes personalizing your service simple. Our interiors are recognized for their elevated aesthetic, inspired by exotic destinations from around the world.

Company Values

Brand Truths

LIVE IN THE NOW

Be Present. Take time to recharge and reconnect within.

KINDNESS IS MAGIC

Positive energy always. Create a circle of warmth and compassion from welcoming guests to giving back to your community.

AUTHENTICITY ALWAYS

Open and transparent communication with our inner circle and guests.

Care For Those Who Care For Others

Foster an environment where team members feel valued, recognized, and rewarded.

AUTHENTICITY ALWAYS

Open and transparent communication with our inner circle and guests.

This franchise is independently owned and operated by a franchise owner. Your application will go directly to the franchise owner, and all hiring decisions will be made by the management of this franchise. All inquiries about employment at this franchise should be made directly to the franchise location, and not to The NOW Massage Corporate.