Gen Z Brand Director — Creative & Strategy Lead

FINESSE; United States; On-site; USD 140,000 - 220,000; Full time

Benefits offered by this job

Company sponsored happy hours and outings

Collaborative and inclusive culture

Passionate team environment

Job summary

A leading fashion and technology innovator is seeking a Director of Brand. This role demands a highly creative leader who can shape the visual identity and strategy while engaging Gen Z audiences. Candidates should have extensive experience in brand leadership, a track record of producing impactful campaigns, and the ability to work in agile environments. Join a passionate team at the forefront of a culture-defining product and create a new paradigm in fashion.

Qualifications

• 5-10+ years in brand leadership roles within fashion or beauty.
• Experience producing standout campaigns from concept to final assets.
• Hands-on operator comfortable managing talent.
• Ability to work in fast-paced environments with shifting priorities.
• Proven track record of cross-functional partnership for creative projects.

Responsibilities

• Lead brand and identity across campaigns and e-commerce.
• Concept and oversee art and identity across the firm.
• Align creative output with brand and growth priorities.
• Build and manage scalable creator/talent pipelines.
• Maintain awareness of digital culture and fashion trends.

Skills

Brand leadership

Creativity

Cross-functional collaboration

Understanding of Gen Z

Trend analysis

Job description

A leading fashion and technology innovator is seeking a Director of Brand. This role demands a highly creative leader who can shape the visual identity and strategy while engaging Gen Z audiences. Candidates should have extensive experience in brand leadership, a track record of producing impactful campaigns, and the ability to work in agile environments. Join a passionate team at the forefront of a culture-defining product and create a new paradigm in fashion.