Gameday & Street Team Ambassador

Sporting; Lexington (KY); On-site; USD 17,000 - 22,000; Part time

Benefits offered by this job

Academic credit

Job summary

Lexington Sporting Club is seeking energetic individuals to join the Gameday & Street Team, acting as community brand ambassadors across Central Kentucky. The role focuses on grassroots marketing, fan engagement, and event support during home matches and community events.

Ideal candidates are current students or recent graduates in sports management, marketing, or communications, with strong communication skills and a willingness to work evenings and weekends in a fast-paced environment.

Qualifications

• Current college student or recent graduate pursuing Sports Management, Marketing, Communications, or related field preferred.
• Outgoing personality with strong communication and interpersonal skills.
• Comfortable engaging with individuals and groups in public settings.
• Reliable, punctual, and able to work independently during events.
• Ability to lift and transport event materials up to 25 lbs.
• Availability for evenings and weekends during match season and community events.

Responsibilities

• Support fan engagement activities during home matchdays including fan zones, promotional activations, and supporter engagement initiatives.
• Represent Lexington Sporting Club at community events, festivals, youth sports games, and partner activations.
• Set up and operate LSC marketing tents, tables, signage, prize wheels, inflatables, and promotional displays.
• Engage event attendees in conversations about the club, upcoming matches, and ticket opportunities.
• Distribute promotional materials, fan giveaways, and marketing collateral.
• Capture basic photo or video content from events for internal recaps and reporting.
• Track event participation and assist with basic post-event reporting.
• Assist with transportation, setup, and breakdown of event equipment and marketing materials.
• Serve as a professional and enthusiastic brand ambassador for Lexington Sporting Club.

Job description

Description

Lexington Sporting Club is seeking enthusiastic and outgoing individuals to join our Gameday & Street Team. Gameday & Street Team Members act as community brand ambassadors, helping expand LSC’s presence across Central Kentucky through grassroots marketing, fan engagement, and event support.

This role is well suited for individuals looking for flexible, part-time work and those seeking hands-on experience in marketing, communications, sports management, events, or community engagement.

Responsibilities

• Support fan engagement activities during home matchdays including fan zones, promotional activations, and supporter engagement initiatives
• Represent Lexington Sporting Club at community events, festivals, youth sports games, and partner activations
• Set up and operate LSC marketing tents, tables, signage, prize wheels, inflatables, and promotional displays
• Engage event attendees in friendly, knowledgeable conversations about the club, upcoming matches, and ticket opportunities
• Distribute promotional materials, fan giveaways, and marketing collateral
• Capture basic photo or video content from events for internal recaps and reporting
• Track event participation and assist with basic post-event reporting
• Assist with transportation, setup, and breakdown of event equipment and marketing materials
• Serve as a professional and enthusiastic brand ambassador for Lexington Sporting Club

Requirements

What We’re Looking For

• Current college student or recent graduate pursuing Sports Management, Marketing, Communications, or related field preferred
• Outgoing personality with strong communication and interpersonal skills
• Comfortable engaging with individuals and groups in public settings
• Reliable, punctual, and able to work independently during events
• Ability to lift and transport event materials and equipment (up to 25 lbs)
• Availability for evenings and weekends during match season and community events

Work Environment

• Fast-paced, high-energy event environment with large crowds
• Indoor and outdoor event settings (weather exposure may apply)
• Frequent standing, walking, and event setup responsibilities
• Direct interaction with fans, community members, and club partners
• Event-based scheduling including evenings, weekends, and holidays

What You’ll Gain

• Hands-on experience in sports marketing and grassroots promotion
• Exposure to fan engagement strategy and matchday operations
• Experience representing a professional sports brand in public settings
• Opportunities to work closely with the marketing and fan engagement team
• Insight into community outreach and promotional campaign execution

Academic Credit

Students may be eligible to receive academic credit for this position, subject to the requirements and approval of their college or university. This role is not part of Lexington Sporting Club’s formal internship program.

To support a safe and professional workplace, employment with Lexington Sporting Club is contingent upon the successful completion of a pre-employment background check.