Full Stack Marketing Specialist

Andersen; United States; À distance; USD 70 000 - 120 000; Plein temps

Résumé du poste

Andersen is hiring a Full Stack Marketing Specialist to manage multi-channel campaigns, including SEO, content, paid acquisition, and analytics, driving growth across global digital projects.

This role requires a strong strategic marketing background with 5+ years of experience, agency background, and the ability to connect marketing activities with business outcomes across IT/SaaS domains. The position reports to senior leadership and offers growth opportunities.

Qualifications

• 5+ years of marketing experience, preferably in agency or B2B settings.
• Strong strategic marketing background with GTM experience.
• Experience with Marketing Research and GTM Strategy.
• Strong product marketing and positioning skills.
• Broad understanding of digital marketing channels.
• Analytical and commercial thinking with ability to tie activities to revenue.
• Strong presentation and communication skills.
• Ability to structure complex business problems.
• English level Upper-Intermediate+; Russian Advanced+.

Responsabilités

• Conducting client discovery sessions.
• Interviewing stakeholders.
• Running marketing workshops.
• Working with senior and C-level stakeholders.
• Translating business objectives into marketing strategy.
• Conducting marketing audits.
• Presenting and defending strategic recommendations.
• Supporting pre-sales activities.
• Defining scope, approach and required marketing team.
• Preparing and presenting proposals.

Connaissances

Marketing strategy

B2B marketing

Digital channels

Analytics

Stakeholder management

Content marketing

GTM strategy

Agile/pre-sales

Outils

HubSpot

Salesforce

Description du poste

Andersen is hiring a Full Stack Marketing Specialist to manage multi-channel campaigns, including SEO, content, paid acquisition, and analytics, driving growth across global digital projects.

Andersen is a pre-IPO software development company providing a full cycle of services. For over 19 years, we have been helping enterprises and middle-sized firms worldwide transform their businesses by creating effective digital solutions using innovative technologies.
Today, we are working with organizations from various parts of the world, including North America, Western Europe, Israel, Australia, and the UAE. Our expertise covers FinTech, Healthcare, Retail, Telecom, Media & Entertainment, Logistics, Travel & Hospitality, eCommerce, and other industries.
Responsibilities:

• Conducting client discovery sessions.
• Interviewing stakeholders.
• Running marketing workshops.
• Working with senior and C-level stakeholders.
• Identifying the real business problem behind a client's initial request.
• Translating business objectives into marketing strategy.
• Conducting marketing audits.
• Presenting and defending strategic recommendations.
• Supporting pre-sales activities.
• Defining scope, approach and required marketing team.
• Preparing and presenting proposals.

Must-haves:

• Experience in marketing for 5+ years.
• Experience in agency for 2+ years.
• Strong strategic marketing background.
• Proven experience with Marketing Research and GTM Strategy.
• Strong Product Marketing and positioning skills.
• Broad understanding of digital marketing channels.
• Strong analytical and commercial thinking.
• Experience building integrated marketing strategies.
• Ability to connect marketing activities with business and revenue outcomes.
• Strong presentation and communication skills.
• Ability to structure complex and ambiguous business problems.
• Level of English - from Upper-Intermediate+ and above.
• Level of Russian - from Advanced and above.

Nice-to-haves:

• Agency or marketing consulting experience.
• International B2B experience.
• IT / Technology / SaaS experience.
• HubSpot / Salesforce experience.
• Experience with AEO / GEO / AI Search.
• Experience building marketing financial models and forecasts.
• Experience participating in pre-sales and preparing commercial proposals.

Reasons why this job would be interesting to you:

• Andersen cooperates with such companies as Siemens, Johnson & Johnson, AstraZeneca, BNP Paribas, Allianz, Ryanair, TUI, Verivox, Media Markt, etc.
• For the past four years, our company has been growing annually by 60–100%, and we constantly involve top-notch specialists in our team.
• Andersen has mentoring and adaptation systems for new employees, and transparent performance review and assessment systems will allow you to determine your development path and plan your growth.
• The most important thing that we value in our employees is a commitment to continuous learning. The company supports them in this and gives them access to the best educational platforms, seminars, and practices. In addition, for over 19 years, Andersen has assembled a huge knowledge base and established a robust resource management institution.
• We have been strengthening our expertise since 2007. During this time, we have formed excellent teams with streamlined processes, where you can learn something new from your colleagues every day and enjoy your work.
• We are a cool young team of like-minded people communicating informally.
• You'll have a stable and competitive salary and an extensive benefits package.
• At Andersen, we have many different ways to grow. You can improve as a specialist or a manager, and all your activities will be decently rewarded.

Join us!

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