Founding Product Marketing Manager

DualEntry; New York (NY); On-site; USD 175,000 - 280,000; Full time

Benefits offered by this job

Equity

Base salary

Medical insurance

One Medical

Mental health support

Fertility support

Virtual healthcare

401(k)

Commuter benefits

Learning budget

Unlimited AI tokens

AI skills development

Flexible PTO

In-office culture

Job summary

DualEntry is building the OS for finance. The Marketing Lead will own messaging to CFOs and finance teams, translate feedback into GTM campaigns, and create sales collateral. You’ll drive multi-channel programs and product launches with hands-on copywriting.

Join an elite early team with significant equity, high base salary, and comprehensive benefits while shaping GTM strategy for a fast-growing fintech ERP platform.

Qualifications

• 4+ years in high-growth B2B SaaS marketing.
• Fintech / ERP / accounting product marketing experience preferred.
• Strong copywriting and storytelling ability.
• Experience running multi-channel campaigns (content, events, paid, community, thought leadership).
• Analytical mindset with high proficiency in Excel and BI tools.

Responsibilities

• You’ll own and continuously refine DualEntry’s messaging and competitive positioning to CFOs, Controllers, and finance teams.
• You’ll translate customer and prospect feedback into high-impact GTM campaigns.
• You’ll build the content and collateral that empowers Sales across the buyer journey (pitch decks, one-pagers, case studies, demos).
• You’ll drive new product launches end-to-end.
• You’ll lead content, copy, and design teams while writing hands-on marketing copy yourself.
• You’ll build analytics and dashboards to identify what’s working.
• You’ll run GTM campaigns across webinars, conferences, events, content, email, and digital channels.

Skills

B2B SaaS marketing

Copywriting

Storytelling

Multi-channel campaigns

Excel

BI tools

Entrepreneurial drive

Tools

Excel

BI tools

Job description

About DualEntry

DualEntry is building the OS for finance.

Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.

In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.

We hire outliers - people who have achieved difficult things, in their careers or beyond. You'll find leaders, colleagues who've competed at the highest levels of sport, performed on Broadway, trained with UFC champions and founded the country’s largest Python community.

Why This Role Matters Now

Where you'll create impact

• You’ll own and continuously refine DualEntry’s messaging and competitive positioning to CFOs, Controllers, and finance teams

• You’ll translate customer and prospect feedback into high-impact GTM campaigns

• You’ll build the content and collateral that empowers Sales across the buyer journey (pitch decks, one-pagers, case studies, demos)

• You’ll drive new product launches end-to-end

• You’ll lead content, copy, and design teams while writing hands-on marketing copy yourself

• You’ll build analytics and dashboards to identify what’s working

• You’ll run GTM campaigns across webinars, conferences, events, content, email, and digital channels

What sets you up for success

• Hardcore work ethic and high agency

• 4+ years in high-growth B2B SaaS marketing

• Fintech / ERP / accounting product marketing experience preferred

• Strong copywriting and storytelling ability

• Experience running multi-channel campaigns (content, events, paid, community, thought leadership)

• Analytical mindset with high proficiency in Excel and BI tools

• Entrepreneurial drive - we move fast, work hard, and operate with ownership

• Desire to grow as a leader and manager (you’ll manage from day one)

Why you’ll thrive here

• Significant equity ownership in one of the top AI companies in the world

• You’re joining early and will grow with DualEntry

• Your feedback shapes the product directly

• High-speed, high-trust environment with high expectations

Meet the Marketing Team

• Ana took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!

• George grew organic search from 0! He’s also an ex-professional poker player so is using stochastic analysis to ensure we outperform!

• Bruno built 20+ AI automations to ensure everything across GTM and Marketing runs smoothly and we surface insights immediately

Compensation & Benefits

• Equity: $80K+ USD

• Base salary: $175K–$280K USD

• Medical, dental & vision insurance

• One Medical membership

• Mental health support (Talkspace)

• Fertility & family-building support (Kindbody)

• Virtual healthcare (Teladoc Health)

• 401(k) benefits

• Commuter benefits

• Learning & development budget for courses, certifications & language learning

• Unlimited AI tokens

• AI skills development & enablement

• Flexible PTO (27 days, including public holidays)

• Collaborative, in-office culture with no bureaucracy

• Snacks, drinks, team events & more