Founding Product Marketing Manager

Solis Recruitment Ltd; New York (NY); Hybrid; USD 190,000 - 250,000; Full time

Benefits offered by this job

Equity participation

Relocation support across the United.S

Direct exposure to founders

Job summary

Solis Recruitment Ltd is recruiting a Founding Product Marketing Manager in New York for a high-growth AI business building an AI coworker embedded in tools and workflows. You will own positioning, messaging, go-to-market, product launches, customer insights, and competitive strategy, working directly with leadership to shape the function and growth.

Relocation across the United States is supported. This is a rare opportunity to define Product Marketing from the ground up, partnering with

Qualifications

• Extensive SaaS/AI product marketing experience.
• Proven ability to develop positioning and messaging that drives commercial outcomes.
• Experience leading high-profile product launches and cross-functional initiatives.

Responsibilities

• Define market positioning and value propositions.
• Lead product launches from planning to execution.
• Develop sales enablement resources to grow pipeline and revenue.
• Conduct customer interviews, market research and competitive analysis.
• Collaborate with leadership on pricing, packaging, and go-to-market strategies.
• Partner with sales, product, and customer success to ensure cohesive messaging.

Skills

Product marketing

SaaS & AI

Go-to-market

Launch mgmt

Messaging & positioning

Stakeholder mgmt

Customer insights

Job description

Founding Product Marketing Manager

New York, USA | Relocation Available Across the United States

$190,000-$250,000 + Equity

About the Company

Solis Recruitment is partnering with a high-growth AI business building an AI coworker that operates directly inside a company's existing tools and workflows, automating work, improving productivity, and driving operational efficiency across teams.

Having secured substantial funding and achieved impressive market traction, the company is now investing in its first dedicated Product Marketing hire.

This is an opportunity to join a business at a pivotal stage and play a key role in shaping how the market understands an innovative and rapidly evolving product offering.

About the Role

As the Founding Product Marketing Manager, you will sit at the intersection of Product, Marketing, Sales, and Customer Success.

You'll own positioning, messaging, go-to-market execution, product launches, customer insights, and competitive strategy.

Working directly alongside leadership, you will help establish the Product Marketing function while influencing the company's growth trajectory, commercial success, and category positioning.

This is a role for someone who wants genuine ownership and the opportunity to create rather than inherit.

Responsibilities and Duties

• Define and evolve market positioning and value propositions
• Create customer-centric messaging frameworks across multiple audience segments
• Lead product and feature launches from planning through execution
• Develop sales enablement resources that support pipeline generation and revenue growth
• Conduct customer interviews, market research, and competitive analysis
• Partner with leadership on market strategy, pricing, packaging, and commercial initiatives
• Support customer acquisition, adoption, retention, and expansion efforts
• Develop case studies, customer stories, and proof points to strengthen market credibility
• Collaborate cross-functionally to ensure consistent messaging across all customer touchpoints

About You

We're seeking an experienced Product Marketing professional who combines strategic thinking with strong execution skills.

You’ll likely have:

• Product Marketing experience within SaaS, AI, enterprise software, automation, or technology businesses
• A proven track record of developing positioning and messaging that drives commercial outcomes
• Experience leading high-profile product launches
• Strong stakeholder management and communication skills
• The ability to translate technical concepts into compelling customer propositions
• Experience supporting multiple customer personas and go-to-market motions
• A data-driven and commercially focused mindset

Experience within venture-backed startups, scale-ups, or as a first Product Marketing hire would be particularly valuable.

Benefits

• Competitive salary of $190,000-$250,000
• Equity participation
• Relocation support across the United States
• Direct exposure to founders and executive leadership
• Opportunity to define and build Product Marketing from the ground up
• Significant scope for professional growth and advancement

Culture

The business operates with a high-trust, high-performance mindset.

You’ll be empowered to take ownership, move quickly, and have a direct impact on business outcomes. This is an environment for ambitious individuals who enjoy building, innovating, and helping shape the future of technology.