Founding GTM Lead

Slingshot AI; New York (NY); Hybrid; USD 180,000 - 270,000; Full time

Benefits offered by this job

Travel between NYC / London offices

Competitive compensation

Therapy support

Job summary

Slingshot AI is hiring its first dedicated Founding GTM Lead to define and execute the B2B motion. You’ll work closely with leadership to turn exploratory conversations into a high-volume, well-managed pipeline across payers, employers, health systems, and government, building credibility and closing enterprise deals.

You’ll own the go-to-market engine, develop materials and pricing strategies, and partner with leadership to ensure fast, safe purchases while growing relationships for the future.

Qualifications

• 8+ years in healthcare strategy or GTM roles at high-growth firms.
• Experience selling to payers, employers, or health systems.
• Strong strategic and operational execution with rapid outreach.

Responsibilities

• Partner with founders on commercial strategy and channel prioritization.
• Own pipeline management from first meeting through signed contracts.
• Stand up GTM infrastructure including CRM and reporting.
• Drive B2B marketing and sales enablement materials.
• Build top-of-funnel volume with target account lists and outreach.
• Inform strategy with market intelligence and buyer trends.
• Translate learnings into sharper materials and smarter motion.

Skills

GTM leadership

BD & partnerships

Healthcare strategy

Sales enablement

Market access

Tools

CRM software

Job description

Slingshot AI

Slingshot AI is the team behind Ash, the first AI designed for mental health. Our mission is to make support more accessible and help people change their lives in the ways they want.

We’re building a world-class team by empowering individuals with the autonomy, flexibility, and support they need to do their best work. We dream big, iterate fast, and care deeply. If that sounds like you, we’d love to hear from you.

Our team spans machine learning, product, engineering, conversational design, clinical, growth, and operations, with offices in both New York City and London.

We're a well-funded Series A company, having raised $93M from Andreessen Horowitz, Radical Ventures, Forerunner Ventures, plus top-tier tech investors involved in ElevenLabs, Captions, Shopify, Plaid, Notion, Canva, Twitch, Airtable, and many others.

The Role

We are hiring our first dedicated Founding GTM Lead to work closely with leadership to build our B2B GTM motion. Reporting to Neil Parikh, you will be both a strategic partner and boots on the ground executor; defining our strategy for how we build credibility and rapport with payers and employers, then doing full execution to close those accounts. At this stage, every B2B conversation is also a product conversation, a vision sale, and a PMF decision.

Your job is to be the strategist and to build and run the engine underneath this motion. You'll turn a handful of exploratory conversations into a high-volume, well-managed pipeline across payers, employers, health systems, and governments; keep our most important deals alive between conversations; and arm the team with the materials that make a first-of-its-kind purchase feel safe. Our most important goal is to get our first enterprise customers and make sure we build strong relationships that can grow for the future.

Key responsibilities

• Partner with founders (Neil & Daniel) on commercial strategy: channel prioritization, pricing and packaging, and how we build credibility and demonstrate clinical and economic value to payers and employers.

• Own pipeline and deal management from first meeting through signed contract: scheduling, diligence, security reviews, legal coordination, commitment tracking, and follow-ups that keep deals alive between conversations.

• Stand up our GTM infrastructure: implement a lightweight CRM and the pipeline tracking and reporting that give leadership an accurate view of the funnel.

• Drive B2B marketing and sales enablement: build the decks, one-pagers, case studies, and ROI models that help a Fortune 100 benefits leader or a payer's clinical team say yes.

• Build top-of-funnel volume: develop target account lists across payers, employers, health systems, and government; run outreach; conduct deep account research; book meetings; and manage early-stage relationships.

• Inform strategy with market intelligence: track the competitive landscape, buyer trends, and unmet needs across our channels to sharpen positioning and pricing.

• Translate what we learn from every call: about packaging, pricing, partnership structures, and which channels convert: into sharper materials and a smarter motion, fast.

About you

• You have 8+ years of experience, ideally combining time at a top healthcare strategy or consulting firm (e.g., healthcare practices at McKinsey, Bain, or BCG; Oliver Wyman Health; Advisory Board; Manatt Health; Chartis) with operating experience in GTM, BD, partnerships, or growth at a high‑growth company; digital health strongly preferred.

• You know the buyer's world. You've spent time inside or selling into payers, employer benefits, or health systems, and you understand how these organizations evaluate, procure, and de-risk new solutions.

• Deeper experience; payer contracting, value-based care models, market access; is a strong plus, as is behavioral health exposure.

• You're strategic and operational on the same day. You can pressure‑test a pricing model or channel hypothesis with rigor, then immediately turn around and send 30 researched outreach emails. Neither mode feels beneath you or beyond you.

• You have a bias to action. You send the imperfect email today rather than the perfect one in two weeks, and you'd rather learn from a real buyer's reaction than polish in a vacuum.

• You're comfortable with ambiguity. What we sell, how we package it, and which channel converts will all shift repeatedly. You find that energizing, not destabilizing.

• You have genuine conviction about the mission. Buyers can sense whether it's real. So can we.

What we offer:

• A chance to join a passionate tight‑knit team working on something to change the world

• Competitive compensation (top of personal market)

• Travel between our NYC / London offices

• Usual startup perks like free lunch and coffee in office + generous learning budget

• We cover your personal therapy