Founding Growth Lead, Paid Marketing

Titan; New York (NY); On-site; USD 140,000 - 210,000; Full time

Job summary

Titan is looking for a Founding Growth Lead in New York to own paid marketing and drive our next wave of B2C growth. You will decide channels, build campaigns, and create a repeatable acquisition engine while maintaining cost discipline.

This hands-on role is designed for a one-person growth machine, owning programmatic growth across paid channels, lifecycle marketing, and website optimization with dashboards and tracking.

Qualifications

• 4+ years in growth or performance marketing, startup-scale experience
• Proven track record in launching new paid channels from zero
• Strong numerical fluency; daily performance monitoring
• Experience with high-trust, longer-cycle products
• Builder mindset; automating workflows

Responsibilities

• Determine and test new paid channels for a high-trust, longer-conversion B2C product; this isn’t simple ecommerce, and the strategy needs to reflect that
• Execute end-to-end: creative direction, ad iteration, campaign structure, dashboards, and the underlying tracking/attribution setup
• Build and refine the full funnel; paid acquisition, lifecycle touchpoints, and website conversion; as one connected system
• Set efficient cost targets and hold the line on them as you scale
• Move fast without a team around you; build the tools and workflows that let you punch above a team of one

Skills

Growth marketing

Paid channels

Data analysis

B2C startup growth

Automation / tooling

Job description

Titan is looking for a Founding Growth Lead in New York to own paid marketing and drive our next wave of B2C growth. You will decide channels, build campaigns, and create a repeatable acquisition engine while maintaining cost discipline.

This hands-on role is designed for a one-person growth machine, owning programmatic growth across paid channels, lifecycle marketing, and website optimization with dashboards and tracking.