Financial Controller

Carrot-Top Industries, Inc.; Hillsborough Township (NJ); On-site; USD 120,000 - 150,000; Full time

Job summary

Carrot-Top Industries, Inc., doing business as Freedom and Glory, seeks a hands-on Controller in Hillsborough, NC to lead financial operations. You will supervise the Finance Manager, work with the CEO to improve profitability, optimize cash flow, and build scalable processes for our e‑commerce and B2B brands.

This role requires strong accounting and NetSuite expertise, robust internal controls, and cross-brand reporting.

Qualifications

• Bachelor's degree in Accounting/Finance or related field.
• 5+ years of progressive accounting/finance experience, with 2+ years in a supervisory role.
• Strong NetSuite experience (non-negotiable).
• Multi-entity or multi-brand accounting experience.
• E-commerce, distribution, or inventory-based business experience.
• Demonstrated ability to build processes, not just inherit them.
• Proficiency in Microsoft Excel and financial modeling.

Responsibilities

• Own the monthly and quarterly close process, ensuring accuracy and timeliness.
• Maintain the general ledger, reconciliations, and accruals in NetSuite.
• Prepare and present financial statements to leadership with variance analysis.
• Ensure multi-brand P&L tracking keeps each brand's profitability visible and separate.
• Forecast cash flow and manage working capital to support seasonal inventory builds.
• Oversee AR collections and AP to optimize payment terms and vendor relationships.
• Review and approve payroll, expense reports, and commissions.
• Optimize NetSuite usage; you should be able to leverage the ERP deeper than we do today.

Skills

NetSuite experience

Excel

Financial modeling

Multi-entity accounting

E-commerce background

Education

Bachelor's degree in Accounting/Finance

Tools

NetSuite

Job description

Carrot-Top Industries DBA Freedom and Glory is an e-commerce and B2B distribution company based in Hillsborough, NC. We operate two national brands - FreedomandGlory.com and AmericanFlags.com- serving the armed forces, schools, municipalities, and patriotic Americans with flags and patriotic merchandise. With approximately 25 employees and a lean leadership team, we value operational excellence, data-driven decision-making, and building sustainable processes.

Our Core Values:

• Small Actions Spark Big Change: We believe the little things matter. We show care, intention, and pride in every interaction because each moment is a chance to make someone’s day better and move the business forward.
• Keep At It: We show up through challenges. We stay curious, keep improving, and focus on long-term progress over quick fixes. Consistency and learning fuel our growth.
• Stronger Together: We believe great work is built with others. We collaborate, communicate openly, and lift each other up. Shared responsibility creates stronger outcomes for our customers and our team.
• Actions Speak Louder: We follow through. We take ownership, act with integrity, and let results speak for us. We choose responsibility over excuses and initiative over waiting.

Position Summary

The Controller oversees all financial operations, reporting, and controls. This hands-on leadership role requires someone who can execute day-to-day accounting functions and provide strategic financial insights to ownership. You will directly supervise the Finance Manager and work closely with the CEO to drive profitability, optimize cash flow, and build scalable financial processes. This role isn't for someone who inherits systems; you will build, improve, and own them.

Core Responsibilities - Financial Reporting & Close

• Own the monthly and quarterly close process, ensuring accuracy and timeliness
• Maintain the general ledger, reconciliations, and accruals in NetSuite
• Prepare and present financial statements to leadership with variance analysis
• Ensure multi-brand P&L tracking keeps each brand's profitability visible and separate

Cash Flow & Working Capital

• Forecast cash flow and manage working capital to support seasonal inventory builds
• Oversee AR collections and AP to optimize payment terms and vendor relationships
• Approve vendor payments over $50K threshold; review weekly AP runs
• Maintain banking relationships

Budgeting & Analysis

• Build and manage annual budgets with departmental input
• Provide monthly budget vs. actual analysis with actionable insights
• Support strategic planning with financial modeling and scenario analysis
• Track inventory/COGS accuracy, critical for e-commerce margins

Internal Controls & Compliance

• Design, document, and enforce internal controls to prevent fraud
• Ensure compliance with financial regulations and company policies
• Coordinate sales tax compliance across all jurisdictions
• Work with external CPAs on income tax preparation and audits

Inventory Control & Warehouse Partnership

• Own inventory accounting in NetSuite, including valuation, costing, and COGS accuracy, which drive our e-commerce margins
• Partner with the warehouse team on cycle counts (Smartcounts).
• Design and enforce controls for receiving, adjustments, transfers, and write-offs so every movement of inventory is documented and approved
• Monitor shrink, damaged goods, and slow-moving or obsolete stock, and recommend reserves or write-downs when needed
• Work with purchasing and the warehouse to plan seasonal inventory builds so stock levels support demand without tying up cash

People & Process Leadership

• Supervise the Finance Manager; set objectives and provide development
• Review and approve payroll, expense reports, and commissions
• Optimize NetSuite usage; you should be able to leverage the ERP deeper than we do today
• Partner with leadership team (CEO, VP Sales/Marketing) on cross-functional initiatives

Secondary Responsibilities

• HR finance overlap: benefits renewal coordination, employee file management, SimpleIRA enrollment
• Support company insurance renewals and risk management
• Notarization of documents as needed (state attestations, vendor procurement)
• Additional duties as assigned

QualificationsRequired

• Bachelor's degree in Accounting, Finance, or related field
• 5+ years of progressive accounting/finance experience, with 2+ years in a supervisory role
• Strong NetSuite experience (non-negotiable)
• Multi-entity or multi-brand accounting experience
• E-commerce, distribution, or inventory-based business experience
• Demonstrated ability to build processes, not just inherit them
• Proficiency in Microsoft Excel and financial modeling

Preferred

• CPA or CMA certification
• Experience with EOS (Entrepreneurial Operating System)
• Background in companies with $10-25M revenue
• Familiarity with sales tax compliance across multiple states
• Experience with inventory cycle counting programs and NetSuite inventory or WMS modules

Key Competencies

• Analytical mindset—you see patterns and drive insights, not just produce reports
• Ownership mentality—you take responsibility and follow through without being managed
• Process orientation—you document, systematize, and improve
• Clear communication—you can explain financial implications to non-finance leaders
• Attention to detail with ability to see the big picture
• Hands-on collaboration: you’re comfortable on the warehouse floor and build strong working relationships with operations teams

Who You Are

You’re a hands-on finance expert who does your best work when you’re trusted to own it. You’ll likely recognize yourself in these traits:

• Independent thinker: You’re