Field Marketing Manager

RG&T Solutions; Round Rock (TX); On-site; USD 70,000 - 90,000; Full time

Job summary

RG&T Solutions is seeking a results-oriented field marketing professional to drive homeowner demand in assigned local markets by planning and executing territory-based marketing campaigns. You will plan homeowner-focused initiatives, partner with regional sales leaders, manage budgets and vendors, and analyze ROI to continually improve field marketing strategies.

This role requires hands-on, data-driven decision making and collaboration with sales teams to achieve premium residential

Qualifications

• Hands-on, field-driven marketing experience with local markets.
• Ability to measure impact and use data to refine marketing performance.
• Budget and vendor management experience.
• Excellent collaboration and communication with sales leadership.
• Customer-focused mindset for premium residential exterior/home improvement audiences.

Responsibilities

• Plan and run homeowner-focused initiatives including home shows, local events, and direct response programs.
• Partner with regional sales leaders to align marketing activities with sales goals.
• Manage marketing budgets and oversee vendor relationships.
• Track and analyze campaign performance, including ROI, to optimize results.
• Continuously improve field marketing strategy based on measurable outcomes.

Skills

Hands-on field marketing

Data-driven measurement

Budget & vendor mgmt

Collaboration with sales

Customer-focused mindset

Job description

to drive homeowner demand in assigned local markets by planning and executing territory-based marketing campaigns.

Key Responsibilities

• Plan and run homeowner-focused initiatives including home shows, local events, and direct response programs.
• Partner with regional sales leaders to align marketing activities with sales goals.
• Manage marketing budgets and oversee vendor relationships.
• Track and analyze campaign performance, including ROI, to optimize results.
• Continuously improve field marketing strategy based on measurable outcomes.

Qualifications & Skills

• Hands-on, field-driven marketing experience with comfort working directly in local markets.
• Strong ability to measure impact and use data to refine marketing performance.
• Budget and vendor management experience.
• Excellent collaboration and communication skills with sales leadership.
• Customer-focused mindset for premium residential exterior/home improvement audiences.