Field Marketing Manager

Wingstop; Matthews (NC); On-site; USD 21,000 - 39,000; Full time

Benefits offered by this job

Hourly pay with commission/bonus

Gas reimbursement

Employee discounts

Job summary

Nothing Bundt Cakes is seeking a Local Marketing Representative to grow revenue by building relationships within the Matthews community. The role focuses on driving catering, bulk orders, fundraising partnerships, and local brand visibility that converts into sales.

The ideal candidate thrives on connecting with people, manages time independently, and aims to turn conversations into repeat customers. This position emphasizes in-person outreach and proactive sales to expand the bakery's local

Qualifications

• Strong communication and relationship-building skills.
• Comfortable with proactive outreach and face-to-face selling.
• Self-motivated, organized, and goal-oriented with a focus on results.
• Ability to manage time independently and prioritize revenue-producing activities.
• Professional appearance and positive attitude aligned with the Nothing Bundt Cakes brand.
• CRM experience preferred and reliable transportation for local travel.

Responsibilities

• Proactively visit local businesses, offices, schools, and community organizations to generate catering orders and repeat sales.
• Identify decision-makers and present catering options to secure accounts or follow-up meetings.
• Build and manage a pipeline from initial contact to order completion.
• Generate new catering and bulk order leads and convert them into recurring business.
• Distribute menus and promotional materials as part of a targeted sales strategy.
• Coordinate sampling events, pop-ups, and product drops to open accounts or drive orders.
• Support local store promotions to increase foot traffic and measurable sales.
• Identify and secure fundraising partnerships with schools, teams, and nonprofits.
• Track outreach activity and provide weekly progress updates to management.

Skills

Communication

Relationship building

Proactive outreach

Cold visits

Face-to-face selling

Self-motivated

Organized

Goal oriented

Time management

CRM experience

Transportation

Tools

CRM software

Job description

Job Summary

Nothing Bundt Cakes franchisee is looking for an energetic,

outgoing, and results-driven Local Marketing Representativeto help grow

sales by building meaningful relationships within the community. This role is

focused on driving revenuethrough corporate catering, bulk orders, repeat

business programs, fundraising partnerships, and local brand visibility that

converts into sales.

This position is ideal for someone who loves connecting with

people and understands that every conversation, visit, and follow-up has one

goal: bringing new business into the bakery and turning it into repeat

customers.

Key Responsibilities

Business Development & Community Sales Outreach

• Proactively visit local businesses, offices, schools, medical facilities, realtors, and community organizations with the objective of generating catering orders, corporate accounts, and repeat sales.
• Identify and engage decision-makers such as office managers, HR teams, event coordinators, and administrators.
• Present Nothing Bundt Cakes products, catering options, and programs in a way that leads to orders, account setup, or scheduled follow-up.
• Build and manage a pipeline of active sales opportunities from initial contact through order completion.

Catering & Revenue Growth

• Generate new catering and bulk order leads and convert them into recurring business.
• Promote corporate gifting, birthday and employee recognition programs, holiday gifting, and large event orders.
• Consistently follow up with prospects and existing accounts to secure repeat orders and long-term partnerships.

Local Marketing Execution (Sales-Focused)

• Distribute menus, flyers, and promotional materials as part of a targeted sales strategy, not general canvassing.
• Coordinate sampling events, pop-ups, and product drops designed to open accounts or drive immediate orders.
• Support and execute local store promotions that increase foot traffic and measurable sales.

Partnerships & Fundraising

• Identify, pitch, and secure fundraising partnerships with schools, sports teams, nonprofits, and community groups.
• Work closely with bakery leadership to schedule and execute fundraising events that drive incremental revenue.
• Collaborate with local influencers or community leaders when it supports sales growth and brand awareness.

Customer Relationship Management & Reporting

• Track outreach activity, leads, accounts, and sales results.
• Maintain an organized contact database of local business and community partners.
• Provide weekly updates to management outlining progress, wins, challenges, and next steps.

Qualifications & Skills

• Strong communication and relationship-building skills.
• Comfortable with proactive outreach, cold visits, and face-to-face selling.
• Self-motivated, organized, and goal-oriented with a clear focus on results.
• Ability to manage time independently and prioritize revenue-producing activities.
• Professional appearance and positive, friendly attitude aligned with the Nothing Bundt Cakes brand.
• Basic computer skills (email, spreadsheets; CRM experience preferred).
• Reliable transportation required for local travel.

Preferred Experience

• Experience in sales, marketing, business development, or customer service.
• Food service, catering, retail, or hospitality experience is a plus.
• Experience working with local businesses, community organizations, or fundraising programs is a plus.

Performance Metrics / How Success Is Measured

• New business accounts opened per month
• Catering and bulk order revenue growth
• Number of qualified outreach visits and follow-ups completed weekly
• Repeat corporate and business clients generated
• Fundraising partnerships secured and executed

Compensation & Perks

• Hourly pay plus performance-based commission/bonus tied to new accounts and catering sales
• Gas reimbursement (if applicable)
• Employee discounts on delicious cakes

Why Join Nothing Bundt Cakes?

• Fun, positive, and supportive work environment
• Direct impact on store sales and growth
• Opportunity to work in the community and build meaningful business relationships
• Performance-based opportunity for growth and increased earnings

To find the perfect recipe, you first need the perfect ingredients. And that's what our founders Dena Tripp and Debbie Shwetz were for each other. In 1997, they joined forces, or better yet kitchens, to make cakes for their friends and family. The cakes they made were delicious, unlike anything anyone had tasted. As a result, their friends and family asked them to entertain more and more.