Field Marketing Manager

Highway 9 Marketing and Events; Chicago (IL); On-site; USD 55,000 - 75,000; Full time

Job summary

A dynamic marketing agency is seeking a Field Marketing Manager to drive experiential marketing efforts for an emerging CPG brand in Chicago. The ideal candidate will have at least 2 years of experience in field marketing, a creative and sales-driven mindset, and the ability to thrive in fast-paced environments. Responsibilities include developing strategic plans, collaborating with sales, and leading engaging brand experiences. This role is seasonal from March to August, with potential for extension.

Qualifications

• 2+ years in field marketing, preferably in CPG.
• Experience with startup or emerging brands.
• Ability to manage multiple projects and adapt quickly.

Responsibilities

• Develop and implement strategic field marketing plans.
• Execute experiences to drive sales and engagement.
• Collaborate with sales teams and manage logistics.

Skills

Brand building

Experiential marketing

Sales strategy

Event management

Consumer engagement

Job description

Company: Highway 9 Marketing and Events LLC

Employee Type: Full time, Seasonal (MAR-AUG)

Job Title: Field Marketing Manager

Location: Chicago, IL

Experience requested: 2+ years

Reports to Program Director

Let’s build something delicious.

Highway 9 Marketing and Events is on the hunt for a Field Marketing Manager to help grow AWAKE Chocolate—an emerging CPG brand with big energy and even bigger ambition. This role is for a builder. Someone who loves being in the field, turning creative ideas into real-world moments, and helping brands go from “wait, what’s that?” to “I need another one.”

If you thrive in startup environments, love experiential marketing, and get fired up by driving trial and sales—not just impressions—we want to hear from you.

What you’ll do

You’ll bring the AWAKE brand to life across Chicago through smart, creative, and sales-driving field programs. You’ll own the local market, partner closely with sales, and execute experiences that make people stop, taste, smile, and buy.

• Build and execute strategic field marketing plans in partnership with the Program Director
• Turn brand strategy into memorable experiential moments—events, samplings, partnerships, pop-ups, and beyond
• Drive trial and support sales through targeted retail and community activations
• Align local programs with national campaigns, brand guidelines, and key partnerships
• Work closely with sales teams to support launches, promotions, and key accounts
• Manage all the details that make great experiences happen: staffing, logistics, assets, timelines, and budgets
• Be the face of the brand in the field—engaging consumers, partners, and retailers with confidence and energy
• Capture insights, track performance, and share what’s working (and what’s not) to help the brand grow smarter and faster

Who you are

• A natural brand builder with experience growing startup or emerging CPG brands
• Equally creative and scrappy—you can dream it up and make it happen
• Comfortable wearing multiple hats in fast-moving, entrepreneurial environments
• Sales-minded and results-driven, with a clear understanding of how field marketing supports velocity and growth
• Organized, proactive, and unfazed by last‑minute changes (you probably thrive on them)
• High‑energy, personable, and able to authentically embody the AWAKE brand
• Open to working nights and weekends when the field calls (because the best moments don’t always happen 9–5)

This is a full time Seasonal position (March through August) with the possibility for extension.

About Highway 9 Marketing and Events

Based on the outskirts of Atlanta, Ga., Highway 9 Marketing and Events is your local roadside agency focused on making personal connections between consumers and brands. We do it within the national footprint, offering road‑tested strategic marketing and execution teams across America. Our cast of characters is an experienced and service‑oriented bunch that works hard for start‑up brands seeking rapid growth and established companies looking to reinvigorate a brand. As a fast‑growing agency, we are seeking to attract the best talent available. Find out what our Five Rules to Live By at HWYNINE.com.